London, 11-12 October, 2017

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All Data Driven Business Speakers

Conversion Conference Speakers

Els Aerts
Els Aerts

Co-founder and Managing Partner

Els Aerts is the A in AGConsult, a Belgium-based usability and conversion optimization company. She’s been optimizing websites based on user research since 2001. Els is a big fan of old school in person user testing and has moderated nearly a thousand of them. She works for a very diverse portfolio of clients including B2C, B2B and non-profit organizations.

Els Aerts is speaker of the following session:

Simo Ahava
Simo Ahava

Senior Data Advocate

Simo Ahava is a recognized expert on customizing web analytics and tag management solutions to improve the entire “life cycle” of data collection, processing, and reporting. His main areas of expertise lie with Google Analytics and Google Tag Manager, and Google has appointed him as a Google Developer Expert in these fields. He is especially interested in the interface between marketing and development, and his main focus is on increasing awareness, skills, and critical thinking around data.

Simo holds the position of Senior Data Advocate at Reaktor. He also writes a popular blog on all things Google Analytics and Google Tag Manager development at www.simoahava.com. An experienced speaker and prolific blogger, Simo can be seen and heard in conferences, product forums, support communities, and developer meet-ups alike.

Information about Simo Ahava's session will follow soon.

Karl Blanks Ph.D.
Karl Blanks Ph.D.

Chairman

Karl is a former rocket scientist, with a PhD from Cambridge University, England. He co-founded Conversion Rate Experts (CRE) to show businesses how they can profit by applying scientific techniques to web marketing.

Karl Blanks Ph.D. is speaker of the following session:

Cemal Buyukgokcesu
Cemal Buyukgokcesu

User Experience Consultant

Cemal Buyukgokcesu joined Google in 2010, and is currently working on mobile UX initiatives in the EMEA region. He also works as User Experience Consultant advising Google advertiser partners to optimize their digital assets and business results. He has presented at various events on topics like Digital Analytics, Conversion Optimization, User Experience and Digital Marketing. Prior to his current role, Cemal worked as Strategic Partner Manager in Google's Dublin and Sydney offices. He has business experience in pharmaceutical and tobacco industries having worked for Pfizer and Philip Morris. Cemal holds an MS in Information Systems from London School of Economics, and a BA in Management from Bogazici University.

Cemal Buyukgokcesu is speaker of the following session:

Steve Carrod
Steve Carrod

Head of Digital Analytics & Optimisation

DMPG Ltd - Digital Media Performance Group

Steve is a co-founder of DMPG, a consulting company setup to ensure customers are getting the most out of their digital analytics data. He has been working in the digital analytics and conversion optimisation industry for over a decade and in that time has helped many large organisations such as Barclays, Virgin Media, BBC, FOX, Nespresso, Lonely Planet, Harper Collins, Bupa, Hewlett-Packard, Time Inc, Manchester United as well as early stage companies such as Vivino, GoCardless and Moo. Steve is an analyst at heart and loves rolling his sleeves up and digging into data to deliver useful insights for the purpose of driving positive business change. His nickname inside DMPG is 'Fedex' which is an association with his personality traits and drive to always deliver no matter what the obstacles.

Steve Carrod is speaker of the following session:

Santiago Castro
Santiago Castro

Head of Strategy and Portfolio

Santiago has fifteen years of experience facilitating change for a wide variety of clients to become data driven decision making organisations. He’s experienced in data analytics and technical skills combined with management consulting work. He has substantial knowledge and practical skills with a range of data products for decision analysis, Reporting, Business Intelligence, Data Analytics and Decision Support Systems. As Head of Strategy & Portfolio, Santiago leads the Strategy for the UK portfolio of products and services, providing deep knowledge to the BI, Big Data Analytics, CPM and Management Transformation Practices. His role combines strong technical capability of self-service BI tools, data modelling, relational databases and programming languages with the ability to lead a group of technical consultants and be a focal point for client interactions on technical matters.

Information about Santiago Castro's session will follow soon.

Rudger de Groot
Rudger de Groot

Owner / Digital Optimizer

Mintminds

Rudger is the former Head of CRO of Conrad Electronic International, one of the largest family owned European omnichannel retailers, with over 700.000 products available in the locally operated online shops. Rudger was responsible for the setup of an international testing strategy and designing the process of high frequent a/b testing, combined with extensive user research.

This year he launched his own agency: Mintminds. Mintminds assists retailers and brands across Europe with their own CRO strategies and testing activities. Rudger has come across a lot of ecommerce retailers with vastly different analytics and testing tool implementations.

CRO is far from mature. Companies are running into the same problems today, as they did 5 years ago. Rudger has picked up the gauntlet and will show you in great detail how to overcome these essential obstacles.
No fancy pansy models or theoretical mumbo jumbo, but clearcut solutions that have proven themselves time and again. All of this will of course be explained by illustrating some great case studies from customers such as Ullapopken (Fashion), Lampenlicht (Lighting retailer) and Pearl (consumer electronic retailer).



Rudger de Groot is speaker of the following session:

Alistair Dent
Alistair Dent

Founder

Alistair Dent is the founder of Mismi, the world's first specialist Amazon Marketing Services agency. Alistair speaks regularly at conferences like Search Marketing Expo, Search Engine Strategies, Google Firestarters and more, and writes about digital and search for publications like Marketing Land, Search Engine Land and Search Engine Watch.

Alistair Dent is speaker of the following session:

Mugur Frunzetti
Mugur Frunzetti

Co-founder

22 years as an online & e-commerce entrepreneur, 2 online stores founded, grew to top 3 on their niche (IT&C and Flowers) and exists over $4000000, marketing and communication guru, addicted to customer satisfaction

Karl Gilis
Karl Gilis

Co-founder

Karl is number three on the list of most influential conversion experts in the world. He’s the G in AGConsult, a Belgium-based usability and conversion optimization company. He’s been optimizing websites since 2001. Always based on user research & facts, because he’s tired of all the opinions and gut feelings in the web business. The last few years he’s been obsessed with AB-testing. Mainly because it allows him to see the impact of changes he proposes based on research. But AB-testing also made Karl humble again. Because he noticed that best practices don’t always work. And that his great ideas and solutions sometimes utterly fail. Karl teaches at several university colleges in Belgium and speaks at conferences all over the world. He’s also known as the ‘conversion comedian’. He works for clients such as Suzuki, Thomas Cook, Tui, Shell and Daikin.

Karl Gilis is speaker of the following session:

Duncan Heath
Duncan Heath

Head of Conversion Services

Duncan Heath is Head of Conversion Services at Fresh Egg Ltd. He's a conference speaker, author, trainer and consultant on the subjects of UX and conversion rate optimisation, and has helped build testing programmes for international brands such as The Open University, Vodafone Australia and Les Mills Int.

Duncan believes that good UX and CRO is pretty simple - understand your audience, test with a robust methodology and challenge your presumptions and ego every step of the way.

Julia Jakubiec
Julia Jakubiec

Data and Performance Senior Manager

Vimpelcom

Vimpelcom is a sixth largest mobile operator in the world, with over 270 million users across countries from Russia to Pakistan. As part of the London product team, Julia works on new products that require the latest best practice in mobile design, UX experience and data analytics.

Julia Jakubiec is speaker of the following session:

Guido Jansen
Guido Jansen

Psychologist, Conversion Manager

Euroflorist

After his study in psychology and usability, Guido started work in e-commerce. Since 2004 he helped multiple Dutch and international brands establish and optimize their online customer dialogue. Working in IT as a psychologist gives a different and often fun & useful perspective on products and users that can be used to improve UX and business metrics. He is often invited to speak at international events about Persuasion and E-commerce and Magento and works at Euroflorist, one of Europes largest flower companies.

Guido Jansen is speaker of the following session:

Ben Lefebvre
Ben Lefebvre

Director of Business Solutions

Benjamin Lefebvre is the Director of Business Solutions of Webcertain Group. With an extensive linguistic background, and over five years of hands-on search experience, Ben is a regular speaker at the International Search Summit and is one of the tutors at the International Marketing School. Familiar with a variety of different industry sectors and digital channels, he also makes sure that all clients’ international digital marketing strategies have been appropriately adapted to each target market. Ben’s areas of expertise are Pay per Click, SMO, Search Engine Optimisation, Online PR and Link Building applied to international and multilingual markets and project management.

Ben Lefebvre is speaker of the following session:

Matthew Lerner
Matthew Lerner

Partner

500 Startups

Matt Lerner is a Partner with the early-stage VC firm 500 Startups where he runs their London office. An investor and a marketer, he specializes in helping companies with growth marketing, including conversion optimization, analytics, engagement and retention. As a member of the in-house growth (AKA “Distro Hacker”) team, he partners with 500 portfolio companies to help them build growth engines and scale. Prior to joining 500 Startups, he worked first as a Marketing Director and then as a GM at PayPal, where he built and managed growth teams that generated hundreds of millions of dollars in additional revenue for PayPal's US and UK business units.

Matthew Lerner is speaker of the following session:

Russell McAthy
Russell McAthy

CEO

Russell has been working in digital for over a decade with data analytics at the heart of his career. Working with businesses from startup to FTSE100 he has guided teams to improve their marketing performance through data led insight.

Following positions in-house, agency and consultancy side he now leads a team as CEO in building a marketing attribution platform. CUBED Attribution is supporting a new view of digital data to enable brands to understand how consumers truly interact with their marketing activity both on and offline.

Stuart McMillan
Stuart McMillan

Deputy Head of Ecommerce

Stuart has worked for Schuh for five years; his job description includes responsibility for site performance and the quality of the conversion across all devices and being the champion for the multichannel, connected customer. Prior to this role, he was a senior web developer in the fashion industry, and brings a detailed technical appreciation to the Schuh ecommerce department. His aim is to help the ecommerce team to create the definitive ecommerce experience in the UK footwear sector.

He pays close attention to the user experience, customer experience, SEO, accessibility, site speed and multi-device, multi-session retail.

Stuart McMillan is speaker of the following session:

Róisín Moran
Róisín Moran

Head of Data & Attribution, PerformanceX

Róisín Moran is speaker of the following session:

André Morys
André Morys

CEO

André Morys is founder and CEO of Web Arts AG, a German based company specialising in conversion optimisation. André is a contributing author for several German ecommerce magazines and is a blogger and publisher of konversionskraft.de. His work focuses on neurosciences and behavioural economics to increase the persuability of ecommerce systems.

Britney Muller
Britney Muller

Founder

Pryde Marketing

Britney Muller, a proud MN native, graduated from the University Of Minnesota – Twin Cities with a major in Strategic Communications – Public Relations. Britney now resides in Denver, CO where she began teaching herself code in 2010 and founded Pryde Marketing in 2012. Data is Britney’s yellow brick road, which has paved the way for Pryde’s quick growth and measurable results. Pryde optimizes businesses online and offline conversion rates through in-depth geo-local target market and customer acquisition research. Pryde stays on top of their game by pivoting strategy month-by-month via google analytic evaluations, taking any new algorithmic changes into effect, dynamic targeting, A/B testing, eye tracking and multi-channel content evaluations. Britney enjoys snowboarding, golf, cross-country skiing, reading, knitting and spending time with friends and family in her spare time. But if we’re being honest, she truly loves playing around with APIs, scraping data, reverse engineering websites, and getting better at python, javascript and Ruby in her spare time as well.

Motto: If you aren’t living on the edge, you’re taking up too much space.

Britney Muller is speaker of the following session:

David Nye
David Nye

Manager, Experimentation and Web Analytics

Hotels.com

David has more than 7 years’ experience in web optimization with him most recently leading the Shopping and Checkout testing programme at Hotels.com. He applies his wealth of knowledge in web analytics and online experimentation not just to e-commerce optimization, but also online product development and strategic planning. David’s record in collecting and transforming data into insights, action and ultimately profit started at Best Buy back in 2009 within the Online Marketing function of the business. David joined Hotels.com in 2011 initially within Promotions planning before moving across to analytics and experimentation and was promoted to his current role. David has a great deal of experience in the Marketing, Analytics and Product functions of e-commerce and will be sharing some learnings from the Hotels.com test and learn function.

David Nye is speaker of the following session:

Javier Ramirez
Javier Ramirez

Founder

Teowaki, Datawaki, AprendoAProgramar

Paul Rouke
Paul Rouke

Founder and Director

With 17+ years of experience in the conversion optimisation industry, Paul is one of the leading figures in the industry. He is an author, international keynote speaker and revered trainer on the subject, whose real passion lies in championing industry, company and personal change.

PRWD's conversion optimisation maturity audit - www.CROmaturityaudit.com

Paul Rouke is speaker of the following session:

Craig Sullivan
Craig Sullivan

CEO

Optimal Visit

Craig has been blending UX, Analytics, AB Testing, Voice of Customer and Conversion Optimisation techniques for over 15 years. He's also been building teams, launching products and hacking the growth of websites for companies like Google, LOVEFiLM, Lego, John Lewis, eBay, The FT and more.
By teaching teams and companies to build and measure products differently, he helps unlock the hidden value and growth in every product. Using these approaches, his clients have found over £2Bn in incremental annual revenue in the last 5 years.
Craig lives in Blackheath, London, with his daughter and an entourage of cats and pug dogs. He likes to relax growing organic vegetables, doing the odd spot of DJing badly and reading hard boiled Crime Fiction. You can find him tweeting as @OptimiseOrDie on everything to do with Numbers, UX and Psychology.

Ashish Umre
Ashish Umre

Lead Scientist - Marketing Data Science & Optimisation

Tesco

Ashish currently leads the Marketing Data Science & Optimisation Practice at Tesco, driving strategy and shaping best in class data informed product performance and customer experience optimisation through best practices and building maturity in A/B, MultiVariate testing, UX, personalisation, lean analytics, cross-channel and cross device (online, mobile, in-store), across all the verticals of the Tesco Group. Helping architect an integrated big data environment to build and leverage data science tools for enhancing real-time services and analytics. He has a long standing academic research background in artificial intelligence, machine learning, neuroscience, statistics and sociobiology. More recently, Ashish has been working on consumer neuroscience, cognitive science, and using data science to understand decision systems and influence networks for online/offline customer behaviour. Creating frameworks and processes to measure and deliver engaging products effectively and continuous product development. Ashish has previously worked as a conversion optimisation specialist, product development of a conversion optimisation tool, data science and visualisation.

Ashish Umre is speaker of the following session:

Tom Waterfall
Tom Waterfall

Sr. Product Manager | Director CRO

Lost My Name

Tom Waterfall has executed 1000s of experiments with 100s of companies across the globe.
He now champions Conversion Rate Optimisation at Lost My Name. Lost My Name’s goal? Share more magical moments with more children through the power of personalisation, storytelling, and of course – CRO.

Tom Waterfall is speaker of the following session:

eMetrics Summit Speakers

Els Aerts
Els Aerts

Co-founder and Managing Partner

Els Aerts is the A in AGConsult, a Belgium-based usability and conversion optimization company. She’s been optimizing websites based on user research since 2001. Els is a big fan of old school in person user testing and has moderated nearly a thousand of them. She works for a very diverse portfolio of clients including B2C, B2B and non-profit organizations.

Information about Els Aerts's session will follow soon.

Pieter Baecke
Pieter Baecke

Co-founder & CRO consultant

ProfitGrid

Pieter started building websites in 1998 and for the last 10 years has been expanding his skills as a developer, analytics guy and CRO consultant. During that time, he's helped a number of companies transform their digital marketing strategy using code and numbers. Over the last two years, he's been working with optimisation techniques and Google Analytics.

Together with Craig Sullivan he co-founded Profitgrid in 2016, which is an analytics and monitoring platform for a completely new way to optimise websites.

Pieter Baecke is speaker of the following session:

Tom Betts
Tom Betts

CDO

Tom Betts joined the Financial Times in 2009 and is Head of Data Analytics & Campaign for the Financial Times. Analytics is a significant and fast growing part of the FT's business and Tom is responsible for the smart use of data to drive the FT's business. He leads a globally-focused team with analysts based in the US, UK and Asia. Prior to joining the FT, Tom operated in a consultancy capacity both independently and for a UK-based customer data and analytics consultancy (Detica). He was responsible for customer analytics and leading large scale data mining projects across multinationals in telecoms and financial services as well as extensive work in government. Tom holds an MSc in Informatics from the University of Edinburgh and a BSc in Artificial Intelligence from the University of Sussex.

Tom Betts is speaker of the following session:

Damion Brown
Damion Brown

Principal Consultant

Data Runs Deep

Damion Brown heads up Data Runs Deep, a digital analytics consultancy based in Melbourne, Australia. He's worked in analytics since 2004, and has worked with organisations in industries from fashion to finance, as well as government departments across the board. When he's not working, he can be found walking his dog, riding his bicycle, or having a good natter. Avinash Kaushik once referred to him as "that guy".

Damion Brown is speaker of the following session:

Matthew Curry
Matthew Curry

Head of Ecommerce

Matt Curry is Head of e-Commerce for Lovehoney. He’s seen things you wouldn’t believe actually exist let alone are bought online, is not easily embarrassed and has worked in e-commerce for over 10 years. Previous to perverting the nation, he sold frozen food to the elderly. He’s a statistician by trade, a perfumer by fancy and a constant delight at parties. You can find him on Twitter @mattycurry

Matthew Curry is speaker of the following session:

Mark Edmondson
Mark Edmondson

Data Insight Developer

Mark works as a Data Insight Developer for IIH Nordic. He is a Google Developer Expert for Google Analytics, Adobe Certified for Adobe Analytics and an RStudio advocate, and has been working with web analytics APIs in the cloud for enterprises since he arrived in Copenhagen from the UK in 2010.

Mark Edmondson is speaker of the following sessions:

Mark Edmondson is moderator of the following session:

    John Elder
    John Elder

    Founder & Chair

    John Elder chairs America's most experienced Data Science consultancy. Founded in 1995, Elder Research has offices in Virginia, Maryland, North Carolina and Washington DC. Dr. Elder co-authored 3 award-winning books on analytics, was a discoverer of ensemble methods, chairs international conferences, and is a popular keynote speaker. John is occasionally an Adjunct Professor of Systems Engineering at the University of Virginia, and was named by President Bush to serve 5 years on a panel to guide technology for national security.

    Information about John Elder's session will follow soon.

    Andrew Gerhardt
    Andrew Gerhardt

    Implementation Principal

    Andrew has four years of experience in Digital Analytics, spending the last three years within BskyB division of Sky IQ. Andrew heads the Technical Analyst within the BskyB division of Sky IQ. In his role, he has spent the last three years promoting the usage of Adobe Analytics for data driven decisions and becoming self-serve. Andrew has a passion for entrepreneurship, automated reports and 360 degree view of customer data.

    Andrew Gerhardt is speaker of the following session:

    Karl Gilis
    Karl Gilis

    Co-founder

    Karl is number three on the list of most influential conversion experts in the world. He’s the G in AGConsult, a Belgium-based usability and conversion optimization company. He’s been optimizing websites since 2001. Always based on user research & facts, because he’s tired of all the opinions and gut feelings in the web business. The last few years he’s been obsessed with AB-testing. Mainly because it allows him to see the impact of changes he proposes based on research. But AB-testing also made Karl humble again. Because he noticed that best practices don’t always work. And that his great ideas and solutions sometimes utterly fail. Karl teaches at several university colleges in Belgium and speaks at conferences all over the world. He’s also known as the ‘conversion comedian’. He works for clients such as Suzuki, Thomas Cook, Tui, Shell and Daikin.

    Information about Karl Gilis's session will follow soon.

    Stéphane Hamel
    Stéphane Hamel

    Digital Analytics Thought Leader

    Consultant

    Stéphane Hamel is a seasoned consultant, Faculty Chair, Digital Analytics for Simplilearn / MarketMotive and distinguished thought leader in the field of digital analytics. Recognized as Google Product Strategy/Expert (2016) and named Most Influential Industry Contributor by the Digital Analytics Association (2012), he has made significant contributions to the industry, including creating the Digital Analytics Maturity Model, the Web Analytics Solution Profiler (WASP) quality assurance tool as well as other tools and concepts throughout the years. Stéphane has previously held a leadership position with award winning Cardinal Path agency, board positions with the DAA and thought hundreds of students enrolled in the UBC Award of Achievement in Digital Analytics and graduate-level marketing classes at Laval University. In addition, Stéphane co-manages the largest Google Analytics user community on Google Plus and serve on a number of advisory boards for agencies, startups and vendors in the digital analytics industry. He is frequently called upon to speak at conferences around the world and an often-quotedmedia contributor on the topic of digital intelligence and analysis. Stéphane holds an MBA in eBusiness and work from home in a historical heritage area called Île d’Orléans, near Québec-city, Canada.

    Stéphane Hamel is speaker of the following session:

    Dominic Hurst
    Dominic Hurst

    Leading Digital Services

    Liverpool John Moores University

    Dominic has been creating digital experiences for over 15 years in a range of sectors and now heads up Digital Services at LJMU. He's an advocate for UX and customer-centric "insight" driven design and has been shifting organisations towards data driven developments whilst still keeping "user needs" at the heart of their digital offerings.

    Dominic Hurst is speaker of the following session:

    Patricia Kendall
    Patricia Kendall

    Associate Director

    Merkle

    Patricia has 15 years of digital analytics, online marketing and consulting experience. She specializes in improving clients’ marketing effectiveness and return on investment by utilizing digital analytics to plan, develop and implement marketing and analytics strategies.

    Information about Patricia Kendall's session will follow soon.

    Steve Lok
    Steve Lok

    Head of Marketing Technology & Operations

    The Economist

    Steve Lok is Head of Marketing Tech & Ops at The Economist and often refers to himself as a marketing and tech ninja plumber. Steve has received numerous accolades for his enablement of smart use of data in marketing acquisition and in helping his team execute on their visions of the future. Steve started his career as a web developer in the 90s with his own healthcare IT startup and then led agile project programs before accepting his current role as martech operations lead for The Economist's global circulation team. Applying those learned principles into marketing led The Economist team into taking home a Cannes Lions and DMA Grand Prix award for smartest data and technology use in The Economist's recent Brand Response strategy and to the highest single-year increase in circulation revenue in a decade. Steve is a frequent speaker and teacher on the subject of Agile project management. His often speaks about how the confluence of tech, data, agile, and marketing is now real - and provable.
    Carmen Mardiros
    Carmen Mardiros

    Data Scientist

    Lost My Name

    Carmen is a Data Scientist at Lost My Name. Carmen is fascinated with behavioural analytics and is continously expanding the range of analytical techniques, programming skills and business questions to ask in order to better understand the customer journey and customer intent.

    Carmen Mardiros is speaker of the following sessions:

    Neil Mason
    Neil Mason

    Digital Transformation Lead

    In the world of marketing analytics, Neil has always been at the forefront of his field. Over the past 25 years Neil has accumulated a wealth of experience and expertise working across a variety of marketing analysis and research disciplines. For the last 12 years Neil has worked predominantly in digital channels both as a marketer and as a consultant combining a strong blend of commercial and technical understanding in the application of consumer insight to help major brands improve performance . During this time he also served as a Director of the Web Analytics Association for two years.

    Neil's expertise ranges from advanced analytical techniques such as segmentation, predictive analytics and modelling through to quantitative and qualitative customer research.

    Benjamin Mercier
    Benjamin Mercier

    Senior Digital Analytics Manager

    Barclays UK

    Ben is Senior Digital Analytics Manager for Barclays UK retail banking. Him and his team provide actionable insights to more than 250 colleagues within Barclays and support the digital strategy. Over the past decade he did work around the globe as a consultant for two digital analytics vendors: AT internet and then comScore. During this time he acquired an amazing experience across different business areas on operational and strategic projects for major organisations such as Sony, RyanAir, BBC, John Lewis, Axa, Schibsted and Naspers. Recently he has been co-funding the digital analytics social club (DASC) aiming to become a strong think tank of digital analytics professionals brainstorming on top level industry trends, best practices and methodologies. (join now on Linkedin https://www.linkedin.com/groups?gid=8112173)

    Information about Benjamin Mercier's session will follow soon.

    Peter O`Neill
    Peter O`Neill

    Director

    Peter has been working in Digital Analytics since 2006 and is recognised as one of the leading European experts in the field. He is a co-founder of LeapThree, a London based Digital Analytics consultancy and Google Analytics Certified Partner. This agency is the result of a merger between L3 Analytics and AEP Convert. LeapThree works with clients of all sizes and sectors, helping teams to operate smarter through the use of data, directly leading to improvements in business performance. Peter also founded MeasureCamp, a Digital Analytics unconference, and co-founded MeasureBowling, two key Digital Analytics community-run events now held globally.

    Phil Pearce
    Phil Pearce

    Digital Analytics, SEO & PPC Consultant

    Phil is an independent digital analytics, SEO and PPC consultant based in the UK. Over the past 11 years Phil has been helping clients improve their analytics and search engine marketing through the introduction of new tools and disruptive techniques. “Fail Fast – Succeed Faster" is the motto behind Phil's approach. Phil is renowned for his in-depth technical skills and the ability to solve business challenges through innovative technological solutions. Prior to going independent, Phil worked for optimisation agency Conversion Works as a Google Analytics and search specialists and several other agencies prior to that. Phil holds a BA in Business Studies from the University of Luton. He is a GAIQ certified as well as holding search marketing certifications from all three main search engines (Google, Yahoo and MSN).

    Phil Pearce is speaker of the following sessions:

    Dela Quist
    Dela Quist

    CEO

    Dela Quist is CEO of Alchemy Worx the first and largest digital agency with a 100% focus on email, in the world. With offices in Atlanta and London Alchemy Worx has over 65 email specialists who work with a wide range of high profile global brands like Vodafone, Hilton Hotels, Sony, Tesco, Lilly and Virgin Holidays. Dela is an entertaining and no-nonsense speaker, who by his reckoning has spent over 20,000 hours thinking about email marketing. He has pioneered research into the Nudge Effect of unopened email, and the surprising effectiveness of longer subject lines. Prior to founding Alchemy Worx Dela spent over 15 years in magazine, newspaper and online publishing.

    Dela Quist is speaker of the following session:

    Jordi Roura i Rabat
    Jordi Roura i Rabat

    Technical Digital Analyst

    Schibsted Classified Media

    Jordi is the Technical Digital Analyst at Schibsted. For almost 20 years he has been dedicated to finding technical solutions to complex business problems. Having started as a developer, he was easily seduced by the golden glow of analytics and has been the marketing department's best friend in IT ever since. If something needs to me tracked, measured or kept an eye on, he knows what it takes to capture the data, interpret it and put it to good use. He is also a notorious cerevisaphile and gastronomical tourist.

    Jordi Roura i Rabat is speaker of the following session:

    Martijn Scheijbeler
    Martijn Scheijbeler

    Lead Growth, SEO & Analytics

    Martijn Scheijbeler is the director of marketing at The Next Web, he’s responsible for the execution of it's marketing strategy involving: audience growth & engagement, marketing analytics, product and data across all projects related to The Next Web: Deals, Academy, Index.co & Conference.

    Martijn Scheijbeler is speaker of the following session:

    Jim Sterne
    Jim Sterne

    Founder

    Jim Sterne is an international consultant focused on measuring the value of the online marketing for creating and strengthening customer relationships since 1993. Sterne has written eight books on using the Internet for marketing, produces the eMetrics Summit - www.emetrics.org and is co-founder and current Chairman of the Digital Analytics Association - www.DigitalAnalyticsAssociation.org

    Craig Sullivan
    Craig Sullivan

    CEO

    Optimal Visit

    Craig has been blending UX, Analytics, AB Testing, Voice of Customer and Conversion Optimisation techniques for over 15 years. He's also been building teams, launching products and hacking the growth of websites for companies like Google, LOVEFiLM, Lego, John Lewis, eBay, The FT and more.
    By teaching teams and companies to build and measure products differently, he helps unlock the hidden value and growth in every product. Using these approaches, his clients have found over £2Bn in incremental annual revenue in the last 5 years.
    Craig lives in Blackheath, London, with his daughter and an entourage of cats and pug dogs. He likes to relax growing organic vegetables, doing the odd spot of DJing badly and reading hard boiled Crime Fiction. You can find him tweeting as @OptimiseOrDie on everything to do with Numbers, UX and Psychology.

    Craig Sullivan is speaker of the following session:

    Matthew Tod
    Matthew Tod

    Director

    D4t4 Solutions Plc

    Matthew Tod is a Director at D4t4 Solutions Plc and has recently launched a new data, analytics and AI professional services division at the AIM-listed data solutions provider. Before joining D4t4 Solutions, Matthew led the Customer Consulting Group at PwC after the digital analytics consultancy at which he was CEO, Logan Tod & Co., was acquired. Matthew was previously Chief Executive at full service marketing agency Publicis Networks, London, a subsidiary of Publicis.

    Matthew holds a B.Sc. (Hons) in Biotechnology from Kings College London University and an MBA from Warwick University.

    Matthew Tod is speaker of the following session:

    John Woods
    John Woods

    Director

    Sharp Ahead

    Dr John Woods trained as an astrophysicist at Oxford and started his career in data analysis and visualisation for the bioinformatics industry. He was a pioneer in UK web analytics, founding Site Intelligence (which eventually became iJento) in 2000 and helping the company grow to become a supplier to businesses such as Expedia and FT.com. Since leaving Site Intelligence he has retained an active interest in digital analytics and digital marketing alongside other entrepreneurial activities. Today he is a director of Sharp Ahead, a generalist digital marketing agency specialising in demand generation for ambitious midsize B2B companies.

    Predictive Analytics World Speakers

    Els Aerts
    Els Aerts

    Co-founder and Managing Partner

    Els Aerts is the A in AGConsult, a Belgium-based usability and conversion optimization company. She’s been optimizing websites based on user research since 2001. Els is a big fan of old school in person user testing and has moderated nearly a thousand of them. She works for a very diverse portfolio of clients including B2C, B2B and non-profit organizations.

    Information about Els Aerts's session will follow soon.

    Pouria Amirian
    Pouria Amirian

    Principal Data Scientist

    Ordnance Survey, Great Britain

    Dr. Pouria Amirian is a Principal Data Scientist of Ordnance Survey and Data Science research associate with the University of Oxford. He is deeply involved in Ordnance Survey’s forward-looking development efforts to integrate the ordnance survey’s data and services with analytics.

    Information about Pouria Amirian's session will follow soon.

    Sarmila Basu
    Sarmila Basu

    Senior Director, Data & Decision Sciences Group

    Microsoft Corporation

    Dr. Sarmila Basu is the Chief Data Scientist at Microsoft IT. She is responsible for leading the MSIT Data Sciences (DDSG) group and oversees both internal and external global customer engagements. Dr. Basu is deeply involved in Microsoft’s forward-looking development efforts to integrate the company’s Data Science expertise with the Sales, Services and Product Group organizations. She is also leading the company’s transition to leveraging Advanced Analytics solutions using Microsoft technology to empower top management to make data driven decisions and solve challenging business problems. Dr. Basu is a Ph.D. in Economics, and has 20 years of leadership experience working with Fortune 500 companies in Telecom, Financial Services, and IT.

    Sarmila Basu is speaker of the following session:

    Michael Berry
    Michael Berry

    Analytics Director

    Tripadvisor Hotel Solutions

    Michael Berry is co-author of some of the most widely read and respected books on data mining including Data Mining Techniques for Marketing, Sales, and Customer Relationship Management which is now in its third edition. These best sellers in the field have been translated into many languages. Michael is an active practitioner of data mining. His books reflect many years of practical, hands-on experience down in the data mines. Michael is Director of Analytics at Tripadvisor for Business, the B2B side of Tripadvisor, the world’s largest travel-related web site. Prior to joining Tripadvisor, he spent many years as a data mining consultant and educator.

    Michael Berry is speaker of the following session:

    Sven Crone Dr.
    Sven Crone Dr.

    Director

    Sven F. Crone is an Assistant Professor in Management Science at Lancaster University, UK, where his research on forecasting with artificial intelligence has resulted in 40+ peer reviewed articles (including EJOR, JORS, IJF) and received international awards. As the Deputy Director of the Lancaster Centre for Forecasting, with 15 members of staff & PhD students one of the largest units dedicated to business forecasting, Crone has more than 10 years of consultancy experience in corporate projects, including supply chain forecasting (e.g. Beiersdorf, Sanofi-Aventis, Bayer, Celanese, Hapag-Lloyd), retail forecasting (e.g. Tesco, Morrisons, Sainsbury, Wilkinsons), and utilities demand and price forecasting (e.g. DONG, Codelco). Crone regularly provides corporate training courses for the Forecasting Centre, IBF and IEEE worldwide as well as custom-made in-house courses. He has been a regular speaker at 50+ academic and practitioner conferences, including different keynote lectures.

    Christian Deger
    Christian Deger

    Architect

    Christian Deger is a coding architect at AutoScout24. He is deeply involved with "Tatsu", the project that transforms the matured AutoScout24 IT setup into a nextgen Web-Scale IT platform.

    After many years of software development, Christian is still excited about advances in technology and new ideas and concepts.

    Amit Dogra
    Amit Dogra

    Director, Global Product Marketing

    Amit is Director of Global Marketing at Visa, leading marketing efforts that ensure Visa’s brand strength is translated to rapidly evolving mobile and e-commerce payments. Amit is an expert at understanding marketing data and analytics which he has utilized to shape consumer product, marketing and sales strategies across the globe.

    Pieter Dyserinck
    Pieter Dyserinck

    Project Manager Operational Excellence

    Pieter Dyserinck holds a master in applied economics and an advanced master in marketing analysis. Since 2002, he works for ING Belgium. The first 9 years of his professional career he was active in customer analytics. In 2012 he switched to operational excellence providing him the opportunity to built up his knowledge in Lean Six Sigma. Pieter currently focuses on developing process analytics and process mining within ING.

    Pieter Dyserinck is speaker of the following session:

    John Elder
    John Elder

    Founder & Chair

    John Elder chairs America's most experienced Data Science consultancy. Founded in 1995, Elder Research has offices in Virginia, Maryland, North Carolina and Washington DC. Dr. Elder co-authored 3 award-winning books on analytics, was a discoverer of ensemble methods, chairs international conferences, and is a popular keynote speaker. John is occasionally an Adjunct Professor of Systems Engineering at the University of Virginia, and was named by President Bush to serve 5 years on a panel to guide technology for national security.

    Grazziela Figueredo
    Grazziela Figueredo

    Research Fellow

    University of Nottingham

    GF is a Research Fellow in the Advanced Data Analysis Centre (ADAC) at The University of Nottingham. The focus of her research is the development and application of techniques for systems simulation and intelligent data analysis. She has been working with data analysis for a wide range of areas, including academic, medical and industrial clients. As part of ADAC, she specialised in providing consultancy within the University of Nottingham and externally, with the mission to enhance current research and business by providing state-of-the-art tools and the expertise to engineer and interpret data into useful information. She has been developing analytical solutions and prediction models for industrial partners such as Unilever, Ford, Games Workshop, Microlise, Housemark, Roamax, and the Central Motorway Police Group. Furthermore, she has worked in over 20 different academic projects creating bespoke data analysis for research projects. GF has published articles in leading journals, such as Plos ONE, the BMC Transactions in Bioinformatics, and international conferences, such as the IEEE Big Data SE. Her research interests include artificial immune systems, knowledge discovery in databases, bio-inspired computing and multi-scale modelling and simulation.

    Grazziela Figueredo is speaker of the following session:

    Karl Gilis
    Karl Gilis

    Co-founder

    Karl is number three on the list of most influential conversion experts in the world. He’s the G in AGConsult, a Belgium-based usability and conversion optimization company. He’s been optimizing websites since 2001. Always based on user research & facts, because he’s tired of all the opinions and gut feelings in the web business. The last few years he’s been obsessed with AB-testing. Mainly because it allows him to see the impact of changes he proposes based on research. But AB-testing also made Karl humble again. Because he noticed that best practices don’t always work. And that his great ideas and solutions sometimes utterly fail. Karl teaches at several university colleges in Belgium and speaks at conferences all over the world. He’s also known as the ‘conversion comedian’. He works for clients such as Suzuki, Thomas Cook, Tui, Shell and Daikin.

    Information about Karl Gilis's session will follow soon.

    Ralph Grothmann
    Ralph Grothmann

    Principal Consultant

    Diploma and PhD in economics with a focus on quantitative finance, especially modeling with neural networks. Since 2003 with Siemens Corporate Technology in Munich. Principal Consultant for learning systems.

    Stéphane Hamel
    Stéphane Hamel

    Digital Analytics Thought Leader

    Consultant

    Stéphane Hamel is a seasoned consultant, Faculty Chair, Digital Analytics for Simplilearn / MarketMotive and distinguished thought leader in the field of digital analytics. Recognized as Google Product Strategy/Expert (2016) and named Most Influential Industry Contributor by the Digital Analytics Association (2012), he has made significant contributions to the industry, including creating the Digital Analytics Maturity Model, the Web Analytics Solution Profiler (WASP) quality assurance tool as well as other tools and concepts throughout the years. Stéphane has previously held a leadership position with award winning Cardinal Path agency, board positions with the DAA and thought hundreds of students enrolled in the UBC Award of Achievement in Digital Analytics and graduate-level marketing classes at Laval University. In addition, Stéphane co-manages the largest Google Analytics user community on Google Plus and serve on a number of advisory boards for agencies, startups and vendors in the digital analytics industry. He is frequently called upon to speak at conferences around the world and an often-quotedmedia contributor on the topic of digital intelligence and analysis. Stéphane holds an MBA in eBusiness and work from home in a historical heritage area called Île d’Orléans, near Québec-city, Canada.

    Information about Stéphane Hamel's session will follow soon.

    Alex Hancock
    Alex Hancock

    Head of Treasury Analytics

    Alex Hancock is Head of Treasury Analytics for Shell. He leads the Treasury Analytics Team in tackling challenges such as short and long term cash forecasting, counter party exposure, credit & risk. In a former role he was Analytics Manger for Shell Lubricants Supply Chain with a focus on forecast accuracy, supply chain optimisation and inventory management.

    Grant Hecht
    Grant Hecht

    Head of Analytics

    Marketing Metrix

    Grant is a Director and Head of Analytics at Marketing Metrix. He has an Honors degree in Statistics from the University of Cape Town, is a member of the Royal Statistical Society and sits on the board for The Institute of Fundraising’s Insight Special Interest Group. He joined Marketing Metrix over 10 years ago and has copious experience in sophisticated data analytics, survey analysis and market research techniques including econometrics, linear regression, logistic regression and an array of clustering techniques. Having worked on the analytics and account management side for some major UK organisations such as Tesco Bank, Which?, the Financial Conduct Authority and Salvation Army has ensured Marketing Metrix are at the leading edge of predictive technologies.

    Athula Herath
    Athula Herath

    Global Head of Real World Evidence Disease Epidemiology

    Novartis

    Athula has recently joined Novartis’s Centre of Excellence in Real World Evidence. Prior to that, he worked for over 10 years as Statistical Director for Medimmune/AstraZeneca. He is a data and statistical scientist shaping and enabling pharmaceutical statistical organisations to design and statistically engineer pharmaceutical (clinical, epidemiological, translational, biomarker, research and discovery) development programmes. His specialties include design and analysis of (uncommon) clinical, observational and biomarker studies, statistical modelling/simulation of biomarkers (genetics, genomics, proteomics, metabolomics) for disease onset, progression, clinical effect and outcome.

    Vicki Howe
    Vicki Howe

    Head of Product Development

    HouseMark

    Vicki has been at the forefront of innovation in her 13 years at HouseMark, a company that supplies data services and analysis to social housing landlords. She developed the social housing sector’s standardised framework for surveying satisfaction amongst tenants and residents, and more recently launched Explore, an easy to use information system with maps and a curated data service. Prior to joining HouseMark, Vicki worked for Southern Housing Group and Genesis Housing Group leading research and performance teams. Vicki is a member of the Royal Statistical Society and has an MSc in Applied Statistics and Operational Research.

    Gerhard Kress
    Gerhard Kress

    Director Data Services

    Siemens AG

    Gerhard Kress is heading data services in Siemens Mobility. He holds degrees in Theoretical Physics and in International Relations and European Studies. His work experience includes AEGEE-Europe, McKinsey&Company and various roles inside Siemens. In Siemens he has developed the analytics strategy and led a large Analytics project in Corporate Research.

    Gerhard Kress is speaker of the following session:

    Albrecht Küfner
    Albrecht Küfner

    Director

    Albrecht is a Director at FactWorks, an international high-end research and analytics company based in Berlin and San Francisco. He is leading global research projects for Fortune 500 companies in Financial Services, eCommerce and information and telecommunications technology. For FactWorks, Albrecht bridges the gap between predictive analytics and marketing insights. Having published in numerous peer-reviewed high-impact journals, he’s an avid researcher with a deep sense for business needs knows how to tell the best stories with analytics.

    Timo Kunz
    Timo Kunz

    Sr Data Scientist

    YOOX NET-A-PORTER GROUP

    Timo has spent over 10 years in the retail industry mainly working with and researching pricing and promotion related topics. He is currently a Sr Data Scientist for the Yoox Net-A-Porter group where he focuses on customer behaviour modelling, customer analytics, and in particular customer value. His previous experience includes working or consulting for companies such as Morrisons Supermarkets, Dansk Supermarked, Boots, Swiss Coop, LVMH, SAP, and Simon Kucher & Partners. He holds a PhD in Management Science from Lancaster University and has published in journals such as Decision Support Systems and the Journal of Revenue & Pricing Management. His main interest is the operationalization of customer behaviour (and in particular pricing) models with large data sets and using Python for scientific computing.

    Graeme Noseworthy
    Graeme Noseworthy

    Senior Content Marketing Manager

    Graeme Noseworthy is a marketer on a mission. His role at IBM, working with industry, campaign and content teams, is multifaceted and far reaching. Graeme's primary objective is to help educate executives and their teams about the importance of advanced analytics applications in driving repeatable, predictable business results. Before re-joining IBM, Graeme was Senior Marketing Director at a mid-stage analytics startup in Cambridge, MA. Prior to that, Graeme spent several years at IBM in various big data and analytics roles supporting the adtech, marketing, media and entertainment industries. Graeme has also been on the agency side when he worked at a Massachusetts based advertising firm. As a Client Engagement Director, he lead the charge in opening up new lines of business and creating innovative on and offline content across a wide variety of client and project types. After the turn of the century, Graeme survived the dot com boom and ended up creating and implementing the strategic marketing plans and programs for the previously-untapped Staffing Industry Segment at Monster Worldwide. Since graduating from Bridgewater State College, Graeme has built a career by serving on the front lines of sales, business development and marketing for a series of industry leading high tech companies and marketing service providers throughout the Commonwealth. You can read more about Graeme's career on LinkedIn or see what he is up to on Twitter at http://twitter.com/graemeknows.

    Graeme Noseworthy is speaker of the following session:

    Kristina Pototskaya
    Kristina Pototskaya

    CMO

    TriggMine

    Kristina is a CMO at TriggMine, email marketing automation service.

    She is great when it comes to email marketing tips.
    During the last 2 years she successfully launched more than 50 email campaigns for e-commerce websites.
    She’s also the voice of TriggMine. Kristina performed as a speaker at 100+ events in Europe & Asia.
    Among them are 3 Meet Magento events, eComExpo (Spain), Webit Summit (Bulgaria, Turkey), Wolves Summit 1st & 2nd edition (Poland).
    She believes that email marketing rules and data is the king.

    Kristina Pototskaya is speaker of the following session:

    Emma Roberts
    Emma Roberts

    Financial Conduct Authority (FCA)

    Peter Sas
    Peter Sas

    Commercial Director & Co-founder

    Reality Games

    Peter was a Vice President of operations at Groupon UK. He Joined the initial founding team in London. Responsibilities ranged from driving revenue streams, building teams (sales and support), strategy implementation. Peter has extensive knowledge and experience of the sales cycle, operations, a high level of management experience from the startup level to the multinational corporation level.

    Information about Peter Sas's session will follow soon.

    Nishant Saxena, PMP
    Nishant Saxena, PMP

    Analytics Delivery Manager, ES Analytics

    Nishant Saxena has around 12 years of professional experience in Advanced Analytics, Business Consulting and Program Management. Nishant holds MBA in Finance from IBS Hyderabad and B.E. in Computer Science from VTU Belgaum. He is also a PMI certified PMP. Nishant currently leads the Enterprise Services Analytics team for Hewlett Packard Enterprise. Prior to joining HPE, he was part of Global Strategy & Marketing at Honeywell and Business Consulting at Cognizant. Nishant has a PATENT Published. He has been Speaker at various conferences on smart usage of analytics in enterprise business: ICBAI 2015, ICBAI 2014, HP Tech Con 2014; PAW San Francisco 2014; and ICBAI 2013. His white paper was selected for IEEE/WIC/ACM ICWI 2014. He has a White Paper accepted for publication in JIOS by Taylor & Francis. Nishant was invited as Plenary Speaker & Session Chair for International Conference on Crowdfunding 2016. He has also been review committee member for PMI PMPC 2016 and HPE Parasparam 2016.

    Nishant Saxena, PMP is speaker of the following session:

    Salman Taherian
    Salman Taherian

    Global Head of Data Innovation

    Reed Exhibitions Ltd.

    Salman heads the data-driven innovation and value delivery function of RX. Leading teams of data scientists and data practitioners, he identifies and manages initiatives to harness data and drive customer / business value. Previously, he headed a tech start-up company, Kasra, founded in Cambridge (UK) which delivered data-driven solutions for diverse industries and corporate / public sector clients.

    Salman Taherian is speaker of the following session:

    Chris Turner
    Chris Turner

    Co-Founder

    Chris is co-founder of StrataBridge, a boutique consulting firm that specialises in advising fast-moving, brand led organisations on strategy development, deployment and delivery, connecting the dots between the
    hard and soft organisational issues to deliver sustainable growth inunpredictable circumstances.

    A highly respected facilitator, Chris has a unique ability to understand and simplify complex business issues and opportunities and translate these intoaction. He has worked with leadershipteams around the world, helping them to create, articulate and realise their strategies through insightful diagnosis, leveraging connections and joined-up decision-making, and building capabilities to bridge to the future. Chris is a regular speaker on bridging the gap between strategy development and execution, at international conferences
    and company strategy sessions.

    Chris’s long-term client relationships are built on his ability to balance the delivery of fast results with sustainability, and Chris’s clients include AstraZeneca, Becton Dickinson, Coca-Cola, Compass Minerals, Mars, Mass Mart SA, PZ Cussons,SC Johnson, Shell, Unilever, Walgreens Boots Alliance.

    Pieter Van Bouwel
    Pieter Van Bouwel

    Senior Analyst

    Python Predictions

    Pieter is a senior analyst at Python Predictions. He’s a master in applied economics and an advanced master in marketing analysis. Pieter has built extensive domain experience in a wide range of industries, working on diverse analytical projects in predictive analytics and process mining. At Python Predictions, Pieter has the role of analytical expert and is mainly involved in project management.

    Pieter Van Bouwel is speaker of the following session:

    Arif Wider
    Arif Wider

    Consultant Developer

    Dr. Arif Wider is a senior consultant and developer at ThoughtWorks Germany, where he builds scalable web applications, teaches Scala, and consults on Big Data topics. Before joining ThoughtWorks he has been in research with a focus on data synchronisation, bidirectional transformations and domain-specific languages.

    Email Innovations Summit Speakers

    Paul Airy
    Paul Airy

    Email Designer and Developer

    Beyond the Envelope

    When it comes to email, there’s nothing Paul’s more passionate about, than delivering the best possible experience a subscriber can enjoy through their email client.

    This has led him to challenge long-accepted methods of email design and development, and introduce innovative techniques, to make email more accessible and subscriber-friendly.

    HTML typography is his tool of choice in delivering this, a subject on which he’s written about in net magazine, his email newsletter Type E:, and has spoken about at events such as The Email Design Conference, hosted by Litmus, in 2014 and 2015.

    Earlier this year, he put some of those typographic techniques into his first book, ‘A Type of Email: A handbook for working with HTML typography in email’, which has inspired and informed email designers and developers alike, all around the world.

    Paul Airy is speaker of the following session:

    Laura Atkins
    Laura Atkins

    Founder & CEO

    Word to the Wise

    When she’s not writing, Laura helps companies of all sizes and stages mitigate and manage mailing risks, respond to spam complaints, and interact more effectively with email technologies. She works with clients to identify and implement policy and procedural changes that further key business goals, and helps mediate client delivery and blocking issues with anti-spam blacklists and internet service providers. Before founding Word to the Wise, Laura led the outsourced abuse desk group for the Mail Abuse Prevention System (the industry’s first anti-spam blacklist). In this role, she advised ISPs on the most effective ways to manage their customers and complaints about their customers behavior. With her background in molecular biology, Laura enjoys investigating and troubleshooting complex processes from scientific and analytical perspectives, allowing her to expertly resolve email delivery problems for a variety of email senders. Laura writes and speaks frequently for industry publications, events, and educational offerings.
    Emma Fouracre
    Emma Fouracre

    Senior Marketing Manager

    Emma Fouracre is speaker of the following session:

    Stuart Gill
    Stuart Gill

    Senior Product Manager for Marketing Automation

    Tesco Stores Ltd.

    Chris Hedley
    Chris Hedley

    Email & SMS Channel Manager

    Oxfam

    Chris is an Email and SMS marketing specialist with experience in the Retail and Charity sectors. Having learnt his trade at Argos, this fast-paced environment gave a wealth of learning opportunity in developing high performing email campaigns. Following a couple of other moves he now works with Oxfam delivering a supporter-centric email and sms programme.

    Chris Hedley is speaker of the following session:

    Steve Henderson
    Steve Henderson

    Compliance Officer

    Communicator

    Steve is an innovator in email delivery technology. With a background of over 15 years in software and database development, he has spent the last decade specialising in email marketing solutions.

    At Communicator, Steve has been responsible for developing the email delivery, analytics and reporting systems. He is a member of the DMA Email Council and has, since 2012, consulted on the council's Legal and Best Practice hub. Steve has also co-authored the DMA Email Metrics and Email Deliverability industry best practice guides.
    Steve is a frequent contributor to digital marketing trends on social media and was recently recognised as a 2015 Litmus email marketing thought leader in the area of deliverability and privacy.
    He holds a BSc in Economics and Statistics from the University of St Andrews and belongs to the CIPP/E (Certified Institute of Privacy Professionals – Europe) and CIPT (Certified Institute of Privacy Technologists).

    Steve Henderson is speaker of the following session:

    Simon Hill
    Simon Hill

    Co Founder

    Extravision

    Simon is the co-founder of Extravision, an email agency based in Manchester and he has been involved in email marketing for over 14 years. He is vice chair of the Direct Marketing Association (DMA) Email Council and has been a member of the council for the past 5 years and is a regular judge at the DMA awards. Simon works with a variety of clients providing strategic guidance and advice on how to leverage the power of email marketing to drive engagement and revenue.

    Simon Hill is moderator of the following session:

    Jeanne Jennings
    Jeanne Jennings

    Partner

    Jeanne Jennings is a consultant who helps medium- to enterprise-sized organizations make their email and other online marketing efforts more effective and more profitable. She is a Partner with CohereOne, a full-service direct and digital marketing agency.

    Jeanne is a recognized expert in the email marketing world. Along with being a sought-after speaker and author, recent industry accolades include being named one of the:

    • 25 Top Email Marketing Influencers You Need to Follow (Campaign Monitor)
    • Top Email Marketing Leaders to Follow (Worldata)
    • Top Email Marketing + Design Thought Leaders on Twitter (Litmus)
    • World's Top 50 Email Marketing Influencers (Cision)

    Jeanne has over 20 years of experience in the email and online marketing and product development world; she began her career with CompuServe's Business Services Group in the late 1980s. For more than 16 years Jeanne has been focused primarily on email marketing, beginning in 2000 when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country's largest B2B publisher. She also has extensive experience in all aspects of digital marketing and outreach.

    Jeanne's direct response approach to digital marketing strategy, tactics and creative direction helps organizations make their email marketing initiatives more effective and more profitable. Clients include AARP, Hasbro, National Education Association, Synchrony Financial and Verizon.

    Jeanne is on the board of directors of the Email Experience Council, the Direct Marketing Association's email marketing special interest group.

    Since 2001 she has written a regular column on Email Marketing (it's published every other Monday) for ClickZ.com. She is also a regular contributor to the CohereOne blog, the More Effective Digital Marketing blog, the Only Influencers blog and the Pinpointe blog. Her book, The Email Marketing Kit: The Ultimate Email Marketer's Bible, was published by SitePoint.

    Jeanne is a sought-after speaker on email marketing issues for industry conferences and workshops. She developed and taught MarketingSherpa's Full Day Email Marketing Training Workshops throughout Canada, Germany and the United States in 2010-2011.

    She's based in Washington, DC and is an avid hockey fan (Let's Go Caps!).

    Information about Jeanne Jennings's session will follow soon.

    Sharon Jennings
    Sharon Jennings

    Freelance Developer & Consultant

    Chic Geek Consultants Ltd

    After a redundancy in 2008, Sharon (aka Email Chic Geek) found herself entering the strange new world of email marketing. In eight years she has self-taught HTML, earned two marketing qualifications, and after working as Manager and Technical Lead of the Email Development team at a London agency, she decided earlier this year to take the plunge, working as a freelance developer and consultant, and hasn't looked back since.

    Sharon was one of three finalists for the Digital Star award in the 2016 FDM everywoman in Technology Awards, and was the first speaker placed by Womenofemail.org, and is now making her debut as a speaker at the Email Innovation Summit.

    Sharon Jennings is speaker of the following session:

    Justine Jordan
    Justine Jordan

    VP, Marketing

    Justine is director of marketing at Litmus, a Boston-based SaaS company that lets you preview and test your emails before you send. A recovering designer, she now leads community, content and education initiatives—publishing original research and organizing the world's only conference for email designers. Prior to joining Litmus, Justine led the creative services team at ExactTarget and was responsible for designing, building and managing email campaigns for SMB through Fortune 500 customers. She’s strangely passionate about this email marketing thing, hates being called a spammer, and still gets nervous when it's time to hit the send button.

    Saul Lopes
    Saul Lopes

    Strategic Insights & Loyalty Manager

    Virgin Holidays

    Saul has a strong background in travel, having worked for NetJets, Claridge's Hotel and Virgin. With over 8 years’ experience in Product Development, Analytics, Customer Relationship Management and Loyalty, he leads Virgin Holidays’ efforts to become a truly data-driven innovator in the art of email.

    Saul Lopes is speaker of the following session:

    Parry Malm
    Parry Malm

    CEO

    Phrasee

    Parry is a self-described digital anarchist, although according to London's Metropolitan Police he's just an anarchist. He's the CEO of Phrasee, the AI-powered subject line optimisation software. He knows language, he knows email, and he can probably beat you in an Excel-off.

    Parry Malm is speaker of the following session:

    Parry Malm is moderator of the following session:

    Bill McCloskey
    Bill McCloskey

    Founder

    Bill McCloskey has been affectionately called The Godfather of Email and since 2003 has been instrumental in driving awareness of the email marketing industry. In 2003 he founded and launched eDataSource, Inc, the first email intelligence company. He began the Email Insider column (the first of the Mediapost “insider” series) and went on to develop and host the Email Insider Summit. He has twice been a finalist for the EEC’s Stefan Pollard Memorial Marketer of the Year award and has been named one of the 50 Marketing Leaders Over 50 You Should Know by CMO Magazine.

    in 2010, Bill left eDataSource to launch Only Influencers, the leading and most influential community for email marketing professionals in the world. OI brings together the world's top thought leaders and movers and shakers and hosts discussion lists, meetups, and blogs by leading email experts. In addition, Only Influencers is a vast resource for new people just entering the email marketing industry and is dedicated to the growth of the individual email marketer, the promotion of the companies that drive the industry, and the growth of the email marketing industry as a whole.

    Lea Palomba
    Lea Palomba

    Senior Manager, Global Email Marketing

    Lea Palomba is speaker of the following session:

    Kath Pay
    Kath Pay

    CEO & Founder

    Kath lives and breathes email marketing and is one of the World's Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK's leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.

    Dela Quist
    Dela Quist

    CEO

    Dela Quist is CEO of Alchemy Worx the first and largest digital agency with a 100% focus on email, in the world. With offices in Atlanta and London Alchemy Worx has over 65 email specialists who work with a wide range of high profile global brands like Vodafone, Hilton Hotels, Sony, Tesco, Lilly and Virgin Holidays. Dela is an entertaining and no-nonsense speaker, who by his reckoning has spent over 20,000 hours thinking about email marketing. He has pioneered research into the Nudge Effect of unopened email, and the surprising effectiveness of longer subject lines. Prior to founding Alchemy Worx Dela spent over 15 years in magazine, newspaper and online publishing.

    Mark Robbins
    Mark Robbins

    Email Developer

    Rebelmail

    Mark Robbins is a senior email developer at Rebelmail.com building the most advanced interactive email templates and analytics in the world. At the forefront of the new interactive email revolution he is pushing email clients to their limits yet still supplying solid fallbacks for the likes of Outlook. Among other things, he has build fully interactive games in email, multi page emails, 3D products and a fully functional shopping cart and checkout in an email.
    Elliot Ross
    Elliot Ross

    Founder, ActionRocket

    Co-Founder, Taxi for Email

    Elliot Ross is passionate about pushing email design to provide the best experience possible for audiences. He founded ActionRocket, the creative studio for email, and co-founded Taxi for Email, a platform that helps marketers make awesome email campaigns. He specialises in creative strategy, design and development that works in the inbox. Over 12 years he's designed award winning campaigns for brands including London 2012, BBC, IKEA, British Airways and Sky. He speaks on email design at conferences for Litmus, eBay and IBM, authors the Email Design Review blog and co-hosts Email–The Podcast. His overwhelming Britishness precludes him from calling himself a "thought leader", but other people have.
    Ben Salmon
    Ben Salmon

    Founder

    Attributely

    Information about Ben Salmon's session will follow soon.

    John Thies
    John Thies

    Co-Founder

    John Thies is the CEO and Co-Founder of Email on Acid, a service that gives email marketers a preview of how their emails are displayed in the most popular email clients and mobile devices. He resides in Denver, Colorado with his wife and son. His career passion is helping marketers send perfect emails. When he isn’t working he’s either on the golf course or snowboarding in the fresh Colorado powder. Twitter: @johnethies

    Zach Thornton
    Zach Thornton

    External Affairs Manager

    DMA

    Zach Thornton is speaker of the following session:

    Jennifer Watkiss
    Jennifer Watkiss

    Head of Marketing Communications

    Jennifer has been marketing to, for, and with B2B technology companies for the past decade. As Head of Marketing Communications at Adestra, she brings her deep knowledge of and passion for technology solutions to the realm of digital marketing. When she’s not busy nerding-out… actually, nevermind. That hasn’t happened yet. Find her on twitter: @JenAtAdestra

    Jennifer Watkiss is moderator of the following session:

    Tim Watson
    Tim Watson

    Email Consultant

    Tim Watson is an email consultant with 12 years of experience focused entirely on the email channel. He's been honored with a Which Test Won Gold Award and cited as one of the top 50 email marketing influencers. Tim uses an evidence based approach, drilling into data to guide strategy decisions. Through his consulting work he provides advice to brands with individual email volumes ranging between 500K and 25 million emails per month. When not busy improving email marketing programs he trains and speaks internationally, sharing the latest email thinking.

    Tim Watson is speaker of the following session:

    Sara Watts
    Sara Watts

    DMRi

    Sara Watts is speaker of the following session:

    Sadie Wise
    Sadie Wise

    Email Marketing Manager

    Genie Ventures

    A geeky lover of all things email, Sadie has been working in the Email Marketing industry for over 8 years with experience on brands from Amara and The AA to multi-award winning games studio Jagex.

    Sadie Wise is speaker of the following session:

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