London, 11-12 October, 2017

All Data Driven Business Speakers

Digital Growth Unleashed

Jesmond Allen
Jesmond Allen

User Experience Consultant

Jesmond has more than 20 years experience as a design leader and user experience specialist. She is currently a freelance UX consultant, helping clients shape their digital strategy and build design teams. Jesmond is co-author of the practical UX manual, Smashing UX: foundations for designing online user experiences. She has a passion for evidence-based design and loves the innovation and excellence that putting people at the heart of the design process produces.

Jesmond Allen is speaker of the following session:

Andy Atkins-Krüger
Andy Atkins-Krüger

CEO

Andy Atkins-Krüger is the CEO of WebCertain Group, an international web marketing agency which brings together native speakers from countries around the world to provide a centralized hub for clients. It is one of the only agencies to focus solely on international projects and covers over 44 languages in-house.

Andy contributes regularly to publications and blogs on international search. He writes regular of blog.webcertain.com. He also speaks regularly at conferences around the world including SMX, SES, Eye for Travel, Click Asia Summit and PubCon. In addition,Andy is the Chair of the International Search Summit.

Karl Blanks Ph.D.
Karl Blanks Ph.D.

Chairman

Karl is a former rocket scientist, with a PhD from Cambridge University, England. He co-founded Conversion Rate Experts (CRE) to show businesses how they can profit by applying scientific techniques to web marketing.

Matthew Curry
Matthew Curry

Head of Ecommerce

Matt Curry is Head of e-Commerce for Lovehoney. He’s seen things you wouldn’t believe actually exist let alone are bought online, is not easily embarrassed and has worked in e-commerce for over 10 years. Previous to perverting the nation, he sold frozen food to the elderly. He’s a statistician by trade, a perfumer by fancy and a constant delight at parties. You can find him on Twitter @mattycurry

Matthew Curry is speaker of the following session:

Karl Gilis
Karl Gilis

Co-founder

Karl is number three on the list of most influential conversion experts in the world. He’s the G in AGConsult, a Belgium-based usability and conversion optimization company. He’s been optimizing websites since 2001. Always based on user research & facts, because he’s tired of all the opinions and gut feelings in the web business. The last few years he’s been obsessed with AB-testing. Mainly because it allows him to see the impact of changes he proposes based on research. But AB-testing also made Karl humble again. Because he noticed that best practices don’t always work. And that his great ideas and solutions sometimes utterly fail. Karl teaches at several university colleges in Belgium and speaks at conferences all over the world. He’s also known as the ‘conversion comedian’. He works for clients such as Suzuki, Thomas Cook, Tui, Shell and Daikin.

Karl Gilis is speaker of the following session:

Ferdinand Goetzen
Ferdinand Goetzen

Trainer

Growth Tribe

Ferdinand Goetzen is currently working as lead speaker & trainer at Amsterdam and UK based Growth Tribe, Europe's 1st Growth Marketing Academy. An expert in all things growth - with a particular passion for engineered marketing, virality and SEO - Ferdinand has helped grow a number of ventures such as ING, Pipedrive and KLM.

Rohit Gupta
Rohit Gupta

Head of R&D

Rohit is the Head of R&D at Secret Escapes. He is responsible for optimising conversion rates by using a mix of quantitive and qualitative methods. He is passionate about building excellent products that provide real value to customers and the business.

Rohit Gupta is speaker of the following session:

Amy Harrison
Amy Harrison

Founder

Amy Harrison is a copywriter, content trainer and owner of Write With Influence: an online resource that helps business owners write better marketing content faster and easier. She is also the host (and many of the characters) of AmyTV: an online comedy sketch show about writing better business copy. 

Kyle Hearnshaw
Kyle Hearnshaw

Head of Conversion Strategy

Kyle Hearnshaw is the Head of Conversion Strategy at Conversion.com, the UK’s largest conversion optimisation agency. He is responsible for the development and evolution of Conversion.com's methodology and approach to conversion optimisation and experimentation. He is an extremely experienced conversion optimisation specialist, having delivered optimisation programmes for clients such as Citrix and The Guardian. Kyle is passionate about taking conversion optimisation beyond AB testing to see how experimentation can play a more driving role in business strategy.

Kyle Hearnshaw is speaker of the following session:

Duncan Heath
Duncan Heath

Head of Conversion Services

Duncan Heath is Head of Conversion Services at Fresh Egg Ltd. He's a conference speaker, author, trainer and consultant on the subjects of UX and conversion rate optimisation, and has helped build testing programmes for international brands such as The Open University, Vodafone Australia and Les Mills Int.

Duncan believes that good UX and CRO is pretty simple - understand your audience, test with a robust methodology and challenge your presumptions and ego every step of the way.

Information about Duncan Heath's session will follow soon.

Mel Henson
Mel Henson

Head of Creative

Mel Henson is Head of Creative at AWA digital, and learned the craft of copywriting at Ogilvy & Mather Direct. Over the last five years she has worked closely with AWA’s team of optimizers on split tests for clients including Cox & Cox, Canon and Interflora.

Mel Henson is speaker of the following session:

Abi Hough
Abi Hough

Device Experience Director

As the device experience director Abi does great work in helping to find functionality and accessibiliy flaws in websites. In the last 4 years she has found over £100m pounds of lost revenue for clients. 

Abi Hough is speaker of the following session:

Depesh Mandalia
Depesh Mandalia

Founder

Depesh founded the Facebook advertising agency SM Commerce to help startups and SMEs find and sustain growth, combing core marketing principles and creativity with platform expertise. His success with Facebook advertising over the years has been recognised by Facebook directly where he has contributed to the product roadmap with the US team, speaking engagements at Facebook business events and he continues to provide value to the Facebook community through meet ups and online communities.

His first website AB test was in 2003 split testing 2 variants sequentially over a period of time and analysing web server log files, way before the explosive growth of CRO as a discipline. CRO and UX still remain core strands of his work to this day. Depesh also provides mentorship for startups at Seedcamp, contributes regularly to marketing communities in the UK and US whilst pivoting this all around enjoying the energy, laughter and unpredictability of his 4 children.

Depesh Mandalia is speaker of the following session:

Carmen Mardiros
Carmen Mardiros

Data Scientist

Lost My Name

Carmen is a Data Scientist at Lost My Name. Carmen is fascinated with behavioural analytics and is continously expanding the range of analytical techniques, programming skills and business questions to ask in order to better understand the customer journey and customer intent.

Colin McFarland
Colin McFarland

Director, Experimentation

Colin is Director, Experimentation at Skyscanner. He leads the development of Dr Jekyll, Skyscanners in-house experimentation platform, as well as working to foster the experiment culture across the organisations 10 global offices. 

Previously, Colin led experimentation teams at Shopdirect and Rentalcars and has spoken at (amongst others) Rise Conf, Crunch Conf, Design It Build It, Lean Conf, MarTech, Spotify, and Microsoft. 

Colin McFarland is speaker of the following session:

Stuart McMillan
Stuart McMillan

Deputy Head of Ecommerce

Stuart has worked for Schuh for five years; his job description includes responsibility for site performance and the quality of the conversion across all devices and being the champion for the multichannel, connected customer. Prior to this role, he was a senior web developer in the fashion industry, and brings a detailed technical appreciation to the Schuh ecommerce department. His aim is to help the ecommerce team to create the definitive ecommerce experience in the UK footwear sector.

He pays close attention to the user experience, customer experience, SEO, accessibility, site speed and multi-device, multi-session retail.

Stuart McMillan is speaker of the following session:

Charles Meaden
Charles Meaden

Founder

Charles is the founder of Digital Nation, who combine digital analytics and usability to enable their clients to get a complete picture of how their websites and apps are being used. Charles has been analysing user behavior for 20 years and has worked across a wide variety of companies and organisations including Disney, Pets at Home, The Cabinet Office and Renault. When not tweeting @charlemeaden, he is busy experimenting with new ways to record and analyse visitor behavior.

Information about Charles Meaden's session will follow soon.

Stephen Pavlovich
Stephen Pavlovich

CEO

Stephen Pavlovich is the director of conversion.com, a UK agency specialising in conversion rate optimisation for highly competitive niches. Stephen helps start-ups and multinational companies maximise their conversion rates rapidly.

conversion.com clients range from start-ups to $5 billion/year websites.

Kath Pay
Kath Pay

CEO & Founder

Kath lives and breathes email marketing and is one of the World's Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK's leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.

Kath Pay is speaker of the following session:

Ian Robinson
Ian Robinson

Design Lead

Ian Robinson is the Design Lead at Secret Escapes, focussed on user centred design and interactive user experience. Passionate about design, bringing flair and creativity to problem solving with strong technical understanding.

Ian Robinson is speaker of the following session:

Paul Rouke
Paul Rouke

Founder and CEO

With 17+ years of experience in the conversion optimisation industry, Paul is one of the leading figures in the industry. He is an author, international keynote speaker and revered trainer on the subject, whose real passion lies in championing industry, company and personal change.

PRWD's conversion optimisation maturity audit - cromaturityaudit.com

Robert Simons
Robert Simons

Group Head of CRM

Robert is the Group Head of CRM at Treatwell, the leading online booking platform for hair and beauty in the UK & Europe. In his time at Treatwell, Robert and his team have been responsible for building their CRM Programme from scratch, starting with one market back in 2013 to eleven markets across the uK & Europe (and counting!). Prior to Treatwell, Robert was at PayPal for five years in various CRM and email marketing roles in the UK & Australia.

Robert Simons is speaker of the following session:

Craig Sullivan
Craig Sullivan

CEO

Optimal Visit

Craig has been blending UX, Analytics, AB Testing, Voice of Customer and Conversion Optimisation techniques for over 15 years. He's also been building teams, launching products and hacking the growth of websites for companies like Google, LOVEFiLM, Lego, John Lewis, eBay, The FT and more.
By teaching teams and companies to build and measure products differently, he helps unlock the hidden value and growth in every product. Using these approaches, his clients have found over £2Bn in incremental annual revenue in the last 5 years.
Craig lives in Blackheath, London, with his daughter and an entourage of cats and pug dogs. He likes to relax growing organic vegetables, doing the odd spot of DJing badly and reading hard boiled Crime Fiction. You can find him tweeting as @OptimiseOrDie on everything to do with Numbers, UX and Psychology.

Joe Twyman
Joe Twyman

Head of Political and Social Research

One of Britain’s best known political pollsters, Joe Twyman is Head of Political and Social Research at YouGov and was a founding director of the company back in 2000. Prior to leading the Political and Social Research Team, Joe held a variety of senior positions within the company and was responsible for building the company’s online research operations. He also spent two and a half years in Baghdad as a director of YouGov’s Iraq operation from 2007 to 2010. He has published a number of academic research papers, worked as project director for the last four British Election Studies and regularly provides expert analysis for TV, radio and newspapers both at home and abroad. You can find him on twitter @joetwyman.

Joe Twyman is speaker of the following session:

Lukas Vermeer
Lukas Vermeer

Data Scientist

Lukas combines industry experience in online experimentation and Data Science with an academic background in computing science and machine learning. Highly motivated, quick-witted, eager to learn, coach and teach, and able to think outside of any given box, Lukas has excellent analytical skills, communicative abilities and technical dexterity. He can unravel the problem, explain the answer and build the solution.Currently employed by Booking.com, the world's leading accommodation website, Lukas is responsible for the internal tooling and training that helps product development improve the customer experience in measurable steps through thousands of experiments.

Lukas Vermeer is speaker of the following session:

Marty Weintraub
Marty Weintraub

Co-Owner & Founder

Marty is an entrepreneur, author, speaker & BWCA wilderness guide. He founded Aimclear®, a driven marketing agency dominant in psychographic targeting, 2016 winner of three US Search Awards, including Best Large Integrated Agency. 

Credits include Uber, eBay, Airbnb, Dell, LInkedIn, Eurail, Firestone, Amazon, Quest, Martha Stewart Omni, Intel, Travelocity, Macy’s, GoDaddy, 3M, InfusionSoft, Siemens, The Washington Post and numerous others. A fixture on the international conference circuit, Marty has appeared in front of hundreds of international search & social marketing conference audiences, from Jerusalem to Sydney. 

Entrepreneur Magazine wrote the reason for Marty’s success is his “Unique persona that is instantly recognizable.” He has been described as “not your typical agency type,” a “social media maverick,” “Foodie-Yelp addict” and “more innovator than follower." 

After helping Aimclear to Inc. 500/5000 status in 2012, 2013, 2014, 2015 & 2016 (5X fastest growing privately held US Firms) Marty advises Aimclear agency vision, services, content & creative-hands-on. aimClear was thrice named a top 100 workplace by Minnesota Business Magazine. Marty was thrice honored as a "Top 25 Most Influential PPC Expert," a TCB Top 100 People To Know in 2016 and claimed the coveted 2013 "US Search Personality Of The Year” tiara. He is a perennial judge and presenter at The European & UK Search Awards. Aimclear won multiple 2015/14 US Search Awards including "Best Use Of Social In A Search Campaign."

Marty's Wiley/Sybex books, "Killer Facebook Ads" and "The Complete Social Media Community Manager’s Guide: Essential Tools and Tactics for Business Success" are critically respected. He has been cited & quoted in flagship publications including WSJ, Forbes, Inc. MediaPost & Adage. Aimclear Blog is well read, having been cited as a Top 10 Small Business Blogs, Top Ten Social Media Blogs and PRWeb’s 25 Essential Public Relations Blogs You Should Be Reading.

Marty Weintraub is speaker of the following session:

Andy Young
Andy Young

Consultant

Andy has spent 10 years in tech startups working on growth, product, marketing & analytics. For the past 2 years he’s been an Entrepreneur in Residence working with the portfolio at seed investor 500 Startups, and consulting with companies in the US and Asia. Previously Andy led the launch of Stripe in the UK, founded and grew membership management platform GroupSpaces to help thousands of group leaders manage over 5 million memberships, and created Selective Tweets - used by over 1 million people to cross-post between Twitter and Facebook. Andy likes building useful things, and using technology to help people.

Andy Young is speaker of the following session:

eMetrics Summit Speakers

Jonathan Brech
Jonathan Brech

Head of Digital

Jonathan Brech is speaker of the following session:

Vicky Brock
Vicky Brock

Founder & CEO

Clear Returns

Vicky Brock is founder and former CEO of a high-growth technology start-up, Clear Returns, which helps retailers boost profits by understanding and tackling their returns. Vicky won Innovator of the Year at the 2014 FDM everywoman in Technology Awards & led Clear Returns to be named top Tech StartUp in Europe, by the European Commission. She graduated from King’s College London, Birkbeck and MIT. She is a Director Emeritus of the Digital Analytics Association and previously worked with Google Analytics, HP and Tesco Clubcard. Named by Forbes.com & Bloomberg as one of the 9 top female tech CEOs to watch, she is also a Tech London Advocate and one of Computer Weekly’s Top 50 Women in IT. Get Market Fit, Vicky’s new company, is the vehicle for her next tech startup - currently in discovery mode!

Visit her website at https://vickybrock.com/blog and follow her on Twitter @brockvicky 

Vicky Brock is speaker of the following sessions:

Lucy Butler
Lucy Butler

Digital Intelligence Controller

Lucy heads up the Digital Intelligence team at Argos. Before that, she was also at Argos doing special projects, with a year’s overlap giving her the intriguing title of “Digital Intelligence and Special Projects Controller” – but she definitely doesn’t work for MI6. She comes from a strategy background, having worked at OC&C strategy consultants and in the strategy team at EMI. She segwayed into the world of strategy & analytics after having had enough of fruit flies during her PhD in Developmental Biology.

Lucy Butler is speaker of the following sessions:

James Corr
James Corr

Analytics Team Lead

James works as an Analytics Team Lead at Seer Interactive, is an avid cook in his spare time, is a podcaster, thinks the Fermi Paradox is fascinating and serves on the Associate Board of the Covenant House Pennsylvania that benefits homeless youth.

James Corr is speaker of the following session:

Suniel Curtis
Suniel Curtis

Head of Web Analytics and Insight

Head of Analytics at Hays previously at companies such as Hilton Hotels and Experian.With a PhD in Artificial Intelligence Suniel tackles the big questions and complex problems. Whilst at Hilton he addressed one of these by discovering site errors totalling a loss of $3 million per year in bookings.

Suniel Curtis is speaker of the following session:

Jeff Ferguson
Jeff Ferguson

CEO

Fang Digital Marketing

Jeff Ferguson is the CEO and Founder of Fang Digital Marketing (www.fangdigital.com), a boutique digital advertising media agency, specializing in search engine and social media marketing, and much more. With over 20 years of online marketing experience, Jeff has led the online marketing efforts for companies such as Hilton Hotels, Kimberly-Clark, InterActiveCorp, Experian, and Napster. Jeff’s clients have also included renowned brands such as Belkin, CBS, eHarmony, JustFab, Paychex, PetSmart, Popcornopolis, The Smithsonian, Stila Cosmetics, ThriveMarket, and Sony.  Honored as one of PPC Hero’s “Top 25 Most Influential PPC Experts” for the three years in a row, Jeff Ferguson is no stranger to the industry speaking circuits throughout the US, Europe, and Asia. Additionally, Jeff has volunteered his time for the Search Engine Marketing Professional Organization (SEMPO) and Digital Analytics Associations (DAA) on both the national and regional levels, where he serves as a board member of the Los Angeles chapter.

Jeff Ferguson is speaker of the following session:

Andrew Gerhardt
Andrew Gerhardt

Implementation Principal

Andrew has four years of experience in Digital Analytics, spending the last three years within BskyB division of Sky IQ. Andrew heads the Technical Analyst within the BskyB division of Sky IQ. In his role, he has spent the last three years promoting the usage of Adobe Analytics for data driven decisions and becoming self-serve. Andrew has a passion for entrepreneurship, automated reports and 360 degree view of customer data.

Andrew Gerhardt is speaker of the following session:

Doug Hall
Doug Hall

Director of Analytics and Conversions

Doug is President of all things data at ConversionWorks, a digital analytics and conversion rate optimisation agency that helps clients generate more value from their websites. Doug has over 20 years industry experience working with global brands such as Diageo, Haymarket Media, Which? and giffgaff on CRO and Web Analytics projects. 

Doug Hall is speaker of the following session:

Marek Kobulsky
Marek Kobulsky

Head of Marketing

Advancing from junior data analyst to marketing director in 3 years, Marek combines analytics, programming and automation to achieve budget optimization with sustainable marketing mix. After working for the 2nd biggest e-commerce retailer in Czech Republic, he recently switched to travel & leisure online business. Marek also competes at international amateur piano competitions having played the instrument since the age of 4.

Marek Kobulsky is speaker of the following session:

Anna Lewis
Anna Lewis

Owner

Anna started measuring success with web analytics in 2008 and hasn’t looked back since. She started in online marketing before moving purely to analytics and taking this even further by founding her own analytics consultancy in 2016. With agency, in house and own business experience she has worked with many different companies, budgets, scales and teams, leading to a well-honed skill in translating geek speak to non-geek to help everyone in the business gain what they need from analytics. 

Anna Lewis is speaker of the following sessions:

Matthew Lindley
Matthew Lindley

Lead Tagging Engineer

Peter O`Neill
Peter O`Neill

Director

Peter has been working in Digital Analytics since 2006 and is recognised as one of the leading European experts in the field. He is a co-founder of LeapThree, a London based Digital Analytics consultancy and Google Analytics Certified Partner. This agency is the result of a merger between L3 Analytics and AEP Convert. LeapThree works with clients of all sizes and sectors, helping teams to operate smarter through the use of data, directly leading to improvements in business performance. Peter also founded MeasureCamp, a Digital Analytics unconference, and co-founded MeasureBowling, two key Digital Analytics community-run events now held globally.

Dave Rhee
Dave Rhee

General Manager, Social Network Moderator

"Wandering" Dave has served the Digital Analytics Association as primary moderator of the best practices Web Analytics Forum since 2006. His analytics work includes designing the performance measurement framework and social media strategy for adidas for the 2010 World Cup, as well as consulting for numerous global clients and pro bono projects.

Anne Sargeant
Anne Sargeant

Head of Analytics

With 14 years of analytic experience, Anne Sargeant heads up Lynchpin’s analytics team, where she works with a host of blue chip clients including HSBC, Canon and Nationwide. Previously she held senior analytic roles at Symantec, Avis, Experian and SPSS Ireland.
Anne has a Masters Degree in Statistics and is an expert in data mining, predictive analytics and statistical modelling. Anne builds segmentation, loyalty and channel attribution models, blending data from multiple sources including online and CRM databases. This enables Lynchpin clients to better understand their customers, improve marketing performance and advance their businesses by making the best decisions.

Anne Sargeant is speaker of the following session:

Annabel St John-Lyle
Annabel St John-Lyle

Product Analyst

Annabel is a Senior Product Analyst at reed.co.uk. In role she is responsible for the Digital Analytics and Measurement Strategy for a range of reed.co.uk’s products. She looks after the analytics implementation via Google Analytics and Google Tag manager as well as analysis of user behaviour and customer feedback to improve product features and user journeys across reed.co.uk’s Website and Mobile App.

Annabel St John-Lyle is speaker of the following session:

Mark Stephens
Mark Stephens

Head of Data Technology

Mark is Head of Data Technology at Financial Times. Data Technology is responsible for providing a platform for the rest of the company to use and build upon. We pride ourselves on being leading edge, but not bleeding edge with Data at the FT. 

Mark has been at the FT for 5 years in roles focussed on data and analytics. I am always looking to share and learn with teams outside the FT.

Mark Stephens is speaker of the following session:

Jim Sterne
Jim Sterne

Founder

Jim Sterne is an international consultant focused on measuring the value of the online marketing for creating and strengthening customer relationships since 1993. Sterne has written eight books on using the Internet for marketing, produces the eMetrics Summit - www.emetrics.org and is co-founder and current Chairman of the Digital Analytics Association - www.DigitalAnalyticsAssociation.org

Craig Sullivan
Craig Sullivan

CEO

Optimal Visit

Craig has been blending UX, Analytics, AB Testing, Voice of Customer and Conversion Optimisation techniques for over 15 years. He's also been building teams, launching products and hacking the growth of websites for companies like Google, LOVEFiLM, Lego, John Lewis, eBay, The FT and more.
By teaching teams and companies to build and measure products differently, he helps unlock the hidden value and growth in every product. Using these approaches, his clients have found over £2Bn in incremental annual revenue in the last 5 years.
Craig lives in Blackheath, London, with his daughter and an entourage of cats and pug dogs. He likes to relax growing organic vegetables, doing the odd spot of DJing badly and reading hard boiled Crime Fiction. You can find him tweeting as @OptimiseOrDie on everything to do with Numbers, UX and Psychology.

Craig Sullivan is speaker of the following session:

Predictive Analytics World Speakers

Megha Agarwal
Megha Agarwal

Data Scientist

I am currently working as a Data Scientist at Pivotal Labs, London. My role essentially requires me to identify the potential ways to create and deliver value from client’s data. I am focused on developing smart apps by applying machine learning and statistics. I have done my Masters in Machine Learning and HPC form University of Bristol.

Megha Agarwal is speaker of the following session:

Miguel Angel Barros
Miguel Angel Barros

Data Scientist

Miguel Angel Barros is Bachelor in Genetics with a Master degree in Data Mining and Knowledge discovery at University of Buenos Aires. Currently, he is  part of Data Analytics team at Turner International as Data Scientist. 

Miguel is building customer segmentation models using data from social networks source. He is involved likewise in research lines related to Natural Language Processing using deep learning approaches.

Miguel Angel Barros is speaker of the following session:

Cristián Bravo
Cristián Bravo

Lecturer in Business Analytics

Dr. Cristián Bravo is Lecturer (Assistant Professor) in Business Analytics at Department of Decision Analytics and Risk, University of Southampton. Previously he served as Research Fellow at KU Leuven, Belgium; and as Research Director at the Finance Centre, Universidad de Chile. His research focuses on the development and application of predictive, descriptive and prescriptive analytics to the problem of credit risk in micro, small and medium enterprises. His work covers diverse topics and methodologies, such as semi-supervised techniques, deep learning, text mining, social networks analytics, fraud analytics, and multiple modelling methodologies. His work has been published in well-known international journals, he has edited three special issues in business analytics in reputed scientific journals, and he is the co-author of the book “Profit Driven Business Analytics”, which will be published by Wiley in October 2017. He can be reached by Twitter at @CrBravoR, or through his blog in Spanish at www.sehablanalytics.com.

Cristián Bravo is speaker of the following sessions:

Smriti Chandrasekar
Smriti Chandrasekar

Founder and CEO

Quadraflake Consulting

Smriti Chandrasekar is the Founder and CEO of Quadraflake Consulting Private Limited, a company
which helps finance and audit departments with fast and simple adoption of analytics. Smriti has
assisted her clients with analytics for objectives that include revenue assurance, cost efficiencies and
fraud risk management. She has also trained various professionals in analytics in India and Middle East
and presented papers at associations. Her industry experience is predominantly in services, IT/ITES
manufacturing. Smriti is a Chartered Accountant from India with 12 years of consulting experience. In
her previous roles, she has worked with Ernst & Young and Grant Thornton. 

Smriti Chandrasekar is speaker of the following session:

Sven Crone Dr.
Sven Crone Dr.

Director

Sven F. Crone is an Assistant Professor in Management Science at Lancaster University, UK, where his research on forecasting with artificial intelligence has resulted in 40+ peer reviewed articles (including EJOR, JORS, IJF) and received international awards. As the Deputy Director of the Lancaster Centre for Forecasting, with 15 members of staff & PhD students one of the largest units dedicated to business forecasting, Crone has more than 10 years of consultancy experience in corporate projects, including supply chain forecasting (e.g. Beiersdorf, Sanofi-Aventis, Bayer, Celanese, Hapag-Lloyd), retail forecasting (e.g. Tesco, Morrisons, Sainsbury, Wilkinsons), and utilities demand and price forecasting (e.g. DONG, Codelco). Crone regularly provides corporate training courses for the Forecasting Centre, IBF and IEEE worldwide as well as custom-made in-house courses. He has been a regular speaker at 50+ academic and practitioner conferences, including different keynote lectures.

Leonardo De Marchi
Leonardo De Marchi

Lead Data Scientist

Leonardo De Marchi holds a Master in Artificial intelligence and has worked as a Data Scientist in the sport world, with clients such as New York Knicks and Manchester United, and with large social networks, like Justgiving. He now works as Lead Data Scientist in Badoo, the largest dating site with over 340 million users.

Leonardo De Marchi is speaker of the following session:

Alexander Diergarten
Alexander Diergarten

Data Scientist

Alexander Diergarten is Data Scientist at Scout24 and therefore responsible to connect data from different areas to create valuable data products using machine learning. He has been working on the project 'Market Transparency in Vehicle Prices' since the beginning and experienced the different problems and solutions which occurred during this journey.“

John Elder
John Elder

Founder & Chair

John Elder chairs America's most experienced Data Science consultancy. Founded in 1995, Elder Research has offices in Virginia, Maryland, North Carolina and Washington DC. Dr. Elder co-authored 3 award-winning books on analytics, was a discoverer of ensemble methods, chairs international conferences, and is a popular keynote speaker. John is occasionally an Adjunct Professor of Systems Engineering at the University of Virginia, and was named by President Bush to serve 5 years on a panel to guide technology for national security.

John Elder is speaker of the following session:

Louise Fildes
Louise Fildes

Operational Research Consultant

Louise Fildes is an Assistant Director in the Operational Research team at EY. The team specialise in advanced use of analytics and decision support modelling. Employing a variety of techniques and methodologies, the team build decision support tools for their clients to make best use of their physical assets or people subject to any number of operational or financial constraints. Louise has over 10 years’ experience in decision support consulting, the last 8 years of which have been at EY. She has an MSc in Operational Research.

Biraja Ghoshal
Biraja Ghoshal

Big Data Analytics Practice Lead UK&E

Biraja Ghoshal is focused on Big Data & Analytics practices and technologies. Mr. Ghoshal assists clients to apply analytic capabilities using big data platform to improve performance and optimize decision making with high-quality, actionable insights. Biraja is also interested in machine learning, cognitive computing and artificial intelligence topics.

Biraja Ghoshal is speaker of the following session:

Sean Gustafson
Sean Gustafson

Product Manager

Scout24

Sean Gustafson is a product manager at Scout24. He believes in a data-centric approach to product development and loves when data forms the core of a new product offering. After years working as a software engineer in medical, telecommunication and e-commerce domains; and after obtaining a PhD in Human-Computer Interaction, he put away his engineering hat to manage product development in the Scout24 Data Engineering group.

Alfred Inselberg
Alfred Inselberg

Computer Science and Applied Mathematics Departments

Alfred received a Ph. D. in Mathematics and Physics from the University of Illinois (Champaign-Urbana) continuing as Research Professor at the Biological Computer Laboratory  working on Neural Networks, Cognition, Population Dynamics and Models of Complex Nonlinear Systems. He then held senior research positions at IBM where he developed a Mathematical Model of the Ear(Cochlea) (TIME Nov. 74) and later Collision-Avoidance Algorithms for Air Traffic Control (3 USA patents). Concurrently he had joint appointments at UCLA, USC, Technion and Ben Gurion University. Since 1995 AI is Professor at the School of Mathematical Sciences of Tel Aviv University. He was elected Senior Fellow at the San Diego Supercomputing Center in 1996. He invented and developed the multidimensional visualization  methodology of Parallel Coordinates for which he received numerous patents and awards.  His textbook on "Parallel Coordinates: VISUAL Multidimensional Geometry", was published by Springer and praised by Stephen Hawking among many others. 

Alfred Inselberg is speaker of the following session:

Paul Mlakar
Paul Mlakar

Co-Founder and Managing Partner

Mr. Mlakar is Co-Founder and Managing Partner of R2M Solution with a unique career as a former military officer, a Fortune 100 Division Vice President, and CEO of BiologicsMD. Mr. Mlakar has a B.S. Civil Engineering degree from the United States Military Academy and a M.B.A. from the University of Arkansas.

Paul Mlakar is speaker of the following session:

Laks Raghupathi Ph.D.
Laks Raghupathi Ph.D.

Analytics Manager

Laks works as Analytics Manager in Shell’s lubricants supply chain business. He has developed and deployed business-critical analytics for Shell Upstream to predict extreme storm exposure to offshore platforms and Siemens Healthcare in computer-aided diagnosis - both widely published. He holds a Ph.D. in Applied Math and Computer Science.

Elena Sharova
Elena Sharova

Data Scientist

Credit Suisse

Elena Sharova is a Data Scientist at Credit Suisse where she is part of the Financial Crime Compliance Analytics team. She actively researches anti-money laundering detection techniques based on machine learning and data-driven approaches. Elena has 7+ years of experience in data analytics, risk management and risk model validation. She has extensive programming background and holds an MSc. in Machine Learning and Data Mining from University of Bristol.

Viktor Tarnavsky
Viktor Tarnavsky

Head of Yandex.Metrica

Viktor joined Yandex in 2011, and since 2015 he has been responsible for the development of Yandex’s analytical services – Yandex.Metrica (web analytics) and AppMetrica (app analytics). He has got a solid developer background and likes to steal an hour or two of coding every now and then. Viktor is keen on complex data integrations and the future of omnichannel analytics. He is experienced speaker of international conferences on digital analytics and databases.

Viktor Tarnavsky is speaker of the following session:

Lukas Vermeer
Lukas Vermeer

Data Scientist

Lukas combines industry experience in online experimentation and Data Science with an academic background in computing science and machine learning. Highly motivated, quick-witted, eager to learn, coach and teach, and able to think outside of any given box, Lukas has excellent analytical skills, communicative abilities and technical dexterity. He can unravel the problem, explain the answer and build the solution.Currently employed by Booking.com, the world's leading accommodation website, Lukas is responsible for the internal tooling and training that helps product development improve the customer experience in measurable steps through thousands of experiments.

Lukas Vermeer is speaker of the following session:

Scott Watson
Scott Watson

Director or Analytics

The Modellers

Scott is a Director at The Modellers, a specialist division within Hall & Partners. He has over 15 years of research experience, both commercially and in academia, with a focus on customer experience and brand building. Scott marries a strong technical background with the understanding that research needs to be insightful. He is committed to distilling complex statistics into understandable and actionable stories.

Scott Watson is speaker of the following session:

Phil Winters
Phil Winters

Senior Managing Partner

A pioneer in developing approaches to help organizations raise customer value and increase loyalty by delivering outstanding customer experience, Phil Winters is known internationally as The Father of Customer Intelligence. Phil draws on 30+ years’ experience working with some 300 companies worldwide defining customer strategies to grow their businesses. He is an independent business advisor, a sought-after keynote
lecturer and a highly effective moderator of customer perspective workshops.

Phil Winters is speaker of the following session:

Grace Yang
Grace Yang

Data Scientist

Grace is currently working as a data scientist at Microsoft, Redmond. She is passionate on building core production for business Artificial intelligence. Grace has 5+ year experience in data analysis and Master\'s degree in computational mathematics and Computer Science at University of Waterloo, Canada. Grace specialized in forming nonlinear dimensionality reduction techniques as probabilistic models. This has many potential uses in fields such as physics, economics, and medicine, where meaningful information must be extracted from large data sets. Working at Microsoft, Grace learns from data to inform decisions and drive both product and business in the cloud division. She is always interested in learning new things, sharing knowledge, and exploring how data can be used to improve all aspects of life and society. Excited to be living in the right time to innovate, Grace is following her passion to use data and technologies to change the world.

Grace Yang is speaker of the following session:

Hans-Georg Zimmermann
Hans-Georg Zimmermann

Senior Research Principal

Study of Mathematics, Computer Science, Economics at University of Bonn (PhD in Game Theory)

Since 1987 at Siemens, Corporate Research in Munich. Founding member of the neural research at Siemens (1987)

Today, Senior Principal Research Scientist, scientific head of the neural network research with applications in forecasting, diagnosis and control.

Member of GOR (Gesellschaft für Operation Research), DMV (Deutsche Mathematiker Vereinigung), DPG (Deutsche Physikalische Gesellschaft), Advisory board of the National Science Foundation in US, Lectures and talks at universities and conferences on all continents.

Email Innovations Summit Speakers

Kate Barrett
Kate Barrett

CEO & Founder

Kate Barrett is the founder of eFocus Marketing (formally known as Shine a Light Media) and The Email Marketing Academy, providing specialist email marketing consultancy, management and training services to companies around the world.

With a proven track record and over 12 years’ experience (increasing results from opens and clicks, to sales), Kate’s expertise and passion has helped a large range of companies develop comprehensive strategies, to target subscribers with the right message, sent to the right person, at the right time, implement, manage and optimise those campaigns, as well as solve complex email marketing issues including deliverability challenges. 

Some of the companies she has worked with or trained include Nissan, Marks & Spencer, Argos, Nissan, Vision Direct, BT, TUI, Soletrader, Maybourne Hotel Group, Photobox, MyVoucherCodes, M&M Direct and Adidas among many others.

Having been an elected member of the DMA Email Council for 3 years, regularly speaking at events, blogging, being a contributor to Smart Insights and a trainer for the IDM, Kate is always up to date with the latest email marketing news, trends and techniques to feed her passion for the industry. 

Kate is the author of the soon to be published book ‘E-telligence. Email Marketing isn’t dead, the way you’re using it is’ (published 2018).

Kate Barrett is speaker of the following session:

Gareth Cartman
Gareth Cartman

Director of Digital Marketing

Gareth is Director of Digital at CLD, a Maidenhead and London-based digital agency with specialisms in healthcare, technology and B2B. Gareth’s background has taken in a number of different specialisms including HR and publishing, and after 15 years developing email strategies for clients, he leads CLD’s automation proposition.

Gareth Cartman is speaker of the following session:

Russell Dawson
Russell Dawson

Senior Email Marketing Manager

Russell Dawson is an email marketing professional with ten years end-to-end experience involved in email strategy, development, production and optimisation for a range of sectors and markets. His passion for email marketing is the belief that email is the essential marketing channel for growth, retention and revenue by developing and maintaining customer relationships that improves the value offering of both the business and their customers. He is the key email marketing principal with overall responsibility for Fidelity International’s UK email marketing operations. Russell assists local independent and charitable organisations with their Email Marketing activities and when not working on email, he enjoys losing money at poker and playing live music. 

Dan Hamilton
Dan Hamilton

Senior Marketing Manager

Phil Ireland
Phil Ireland

Head of Marketing and CRM Operations

Euphemia Marketing Consultants

Phil has worked and consulted in various industries such as Retail, Trade, Energy, Health, Charity and Education over the past 10 years, implementing eCRM strategies for SME and large enterprises and liaising with various ESP's such as Dotmailer, Oracle, and Silverpop and CRM platforms such as Salesforce.

Passionate and very much in love with all things email and digital marketing, he has overseen companies generate profitable revenue for eCRM campaigns and digital marketing strategies.

Jeanne Jennings
Jeanne Jennings

Partner

Jeanne Jennings is a consultant who helps medium- to enterprise-sized organizations make their email and other online marketing efforts more effective and more profitable. She is a Partner with CohereOne, a full-service direct and digital marketing agency.

Jeanne is a recognized expert in the email marketing world. Along with being a sought-after speaker and author, recent industry accolades include being named one of the:

  • 25 Top Email Marketing Influencers You Need to Follow (Campaign Monitor)
  • Top Email Marketing Leaders to Follow (Worldata)
  • Top Email Marketing + Design Thought Leaders on Twitter (Litmus)
  • World's Top 50 Email Marketing Influencers (Cision)

Jeanne has over 20 years of experience in the email and online marketing and product development world; she began her career with CompuServe's Business Services Group in the late 1980s. For more than 16 years Jeanne has been focused primarily on email marketing, beginning in 2000 when she was head of email product development for Reed Business Information US, a division of Reed-Elsevier and, at that time, the country's largest B2B publisher. She also has extensive experience in all aspects of digital marketing and outreach.

Jeanne's direct response approach to digital marketing strategy, tactics and creative direction helps organizations make their email marketing initiatives more effective and more profitable. Clients include AARP, Hasbro, National Education Association, Synchrony Financial and Verizon.

Jeanne is on the board of directors of the Email Experience Council, the Direct Marketing Association's email marketing special interest group.

Since 2001 she has written a regular column on Email Marketing (it's published every other Monday) for ClickZ.com. She is also a regular contributor to the CohereOne blog, the More Effective Digital Marketing blog, the Only Influencers blog and the Pinpointe blog. Her book, The Email Marketing Kit: The Ultimate Email Marketer's Bible, was published by SitePoint.

Jeanne is a sought-after speaker on email marketing issues for industry conferences and workshops. She developed and taught MarketingSherpa's Full Day Email Marketing Training Workshops throughout Canada, Germany and the United States in 2010-2011.

She's based in Washington, DC and is an avid hockey fan (Let's Go Caps!).

Beata Linz
Beata Linz

Senior Digital, Email & Brand Marketing Expert

Beata Linz Consultancy

Beata worked for Nike for 10 years, and grew the Email channel in the European marketplace to a substantial brand and content marketing tool, while building comprehensive customer journeys with the consumer in focus, increasing acquisition and retention, and driving sales. From strategic planning, optimization and analysis to tactical executions Beata has hands-on experience in the intercultural European marketplace and also Globally. Recently Beata has decided to “go solo”, start her own consultancy and help brands building their Digital, Brand and Email Marketing programs. 

Adrian Mandipe
Adrian Mandipe

CRM, Campaign & Data Analyst

Adrian Mandipe is speaker of the following session:

Ollie Miles
Ollie Miles

Global Head of CRM

Ollie has run CRM at Secret Escapes since 2012, solidifying CRM as a pivotal channel for both inspiration and revenue whilst the business has undergone rapid global expansion. It now operates in 20 countries with 32 million members worldwide, sending 5 billion emails a year.

Having been in email marketing for 10 years, Ollie specialises in high frequency, conversion driving CRM, with a passion for data and testing.

Kath Pay
Kath Pay

CEO & Founder

Kath lives and breathes email marketing and is one of the World's Top 50 Email Marketing Influencers (Vocus, 2014). As Founder of Holistic Email Marketing, she devotes her time to developing customer-centric ecommerce journeys using a holistic, multi-channel approach. Kath is recognised as one of the UK's leading Email Marketers and heads up training for Econsultancy on Personalisation and Email Marketing. Some of the retail and B2C brands she has either trained or helped are: Bally, Barbour, Paul Smith, Ocado, EE, Dyson, Marks and Spencer, Wallis, Schuh, Co-operative Group, Argos, Next, Asda, Jaeger, Mont Blanc, Expedia, Net-a-Porter, Secret Escapes, George, Dixons, Bookatable, ShopRush, Adobe, Facebook, VisitScotland – just to name a few.

Dela Quist
Dela Quist

CEO

Dela Quist is CEO of Alchemy Worx the first and largest digital agency with a 100% focus on email, in the world. With offices in Atlanta and London Alchemy Worx has over 65 email specialists who work with a wide range of high profile global brands like Vodafone, Hilton Hotels, Sony, Tesco, Lilly and Virgin Holidays. Dela is an entertaining and no-nonsense speaker, who by his reckoning has spent over 20,000 hours thinking about email marketing. He has pioneered research into the Nudge Effect of unopened email, and the surprising effectiveness of longer subject lines. Prior to founding Alchemy Worx Dela spent over 15 years in magazine, newspaper and online publishing.

Information about Dela Quist's session will follow soon.

Kristian Robinson
Kristian Robinson

Email Developer / Designer

Kristian Robinson is a Senior Email Developer in the Email Studio Team of caci.co.uk

When he isn’t creating create accessible, modern bespoke builds and modular templates for clients in the Email Studio platform, he likes to experiment with CSS in email, and tries to approach email in different ways, ‘just to see what if…’

Most well-known for combining interactive email and CSS animations to create advanced concepts like his ’Sonic the Hedgehog’ experiments, and ‘Interactive Christmas Tree’ among other things

Kristian Robinson is speaker of the following session:

Phil Singer
Phil Singer

CRM Manager

Phil Singer is speaker of the following session:

Jenna Tiffany
Jenna Tiffany

Founder & Strategy Director

Jenna Tiffany is Founder & Strategy Director at Let'sTalk Strategy providing strategic consultancy services across the digital marketing mix. Jenna has over ten years’ marketing experience within B2B and B2C sectors with experience in the travel, financial and retail sectors.

As the Communications Ambassador for the CIM Greater London regional Board and a contributing hub member to the DMA’s Email Marketing Council, Jenna’s expertise ranges in working with both small and large brands such as to analyse and develop their key journeys & wider digital marketing activities, developing best in class digital marketing strategies & campaigns to deliver ROI. As a proven thought-leader, competent public speaker and publisher, Jenna can be regularly seen sharing her latest trends and key industry topics.

Tim Watson
Tim Watson

Email Consultant

Tim Watson is an email consultant with 12 years of experience focused entirely on the email channel. He's been honored with a Which Test Won Gold Award and cited as one of the top 50 email marketing influencers. Tim uses an evidence based approach, drilling into data to guide strategy decisions. Through his consulting work he provides advice to brands with individual email volumes ranging between 500K and 25 million emails per month. When not busy improving email marketing programs he trains and speaks internationally, sharing the latest email thinking.

Tim Watson is speaker of the following session:

Ruben Zantingh
Ruben Zantingh

Online Marketing Strategist

Marketing Enzym

Ruben is an online marketing expert, with email marketing as his specialisation. Active in online business since the early 00’s. He has worked for an international publishing company, a high-end email marketing agency and the #2 Dutch utilities company, before becoming self employed as a marketing strategist in 2014. His broad experience on both client and agency side helps him in understanding and guiding businesses both small and large. He teaches email marketing at The Maastricht Leadership Academy and The Talent Institute and is an online marketing mentor at Startup Bootcamp.

Ruben was nominated Email Man of the year in 2012 and nominated for Best Email Campaign in 2013. He is a regular member of the jury of the annual Email Awards since 2014. In 2016, Ruben was Chairman of the Email Council 'Events & Awards' of the Dutch DMA.

Among his clients are KPN (Dutch Telecom), Canon Business, Sacha Shoes, OXXIO and Zamro.

We use cookies to provide you with the best possible experience on our website. By utilising our website you agree to the placement of cookies on your device. Find out more